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Virksomhet 2.0 i praksis
Fredrik Matheson
23. september 2009
Side 1
Måten vi skaper og bruker informasjon har forandret seg helt
Side 2
Dengang da
Vi er publikum
“Ferdig” er bra
Publisering er formelt
Redaktører filtrerer innhold for oss
Lav endringstakt
Begrenset båndbredde
Inngangsbarrierene er høye
Alt nytt og ugjort
Det skjer på andres premisser
= Produsenten skaper verdi
Nå i dag
Vi er deltakere og medskapere
Kontinuerlig forbedring er bra
Publisering er personlig
Vi må filtrere innholdet selv
Kontinuerlige revideringer
Information overload
Inngangsbarrierene finnes knapt
Vi står på kjempenes skuldre
Det skjer på våre premisser
= Nettverket skaper verdi
→
→
→
→
→
→
→
→
→
Bryce Glass’ Flickr overview
Side 3
Kilde: http://www.flickr.com/photos/bryce/58299511/
Conversations, conversations
Forrester: participation ladder
Side 5Kilde: Forrester
Forrester: stats about online participatin
Side 6Kilde: “The Broad Reach Of Social Technologies“, Forrester, August 25, 2009
McKinsey: Measurable gains
Kilde: http://www.mckinseyquarterly.com/How_companies_are_benefiting_from_Web_20_McKinsey_Global_Survey_Results_2432
McKinsey: Most important practices
Kilde: http://www.mckinseyquarterly.com/How_companies_are_benefiting_from_Web_20_McKinsey_Global_Survey_Results_2432
McKinsey: a mix of technologies
Kilde: http://www.mckinseyquarterly.com/How_companies_are_benefiting_from_Web_20_McKinsey_Global_Survey_Results_2432
Hinchcliffe: Enterprise 2.0 marketplace in 2009
Kilde: Dion Hinchcliffe
Jeg skal snakke om tre ting
Kilde: Dion Hinchcliffe http:// flickr.com/photos/dionh
Web 2.0 “Networked applications
that explicitly leverage network effects.”
O’reilly’s åtte mønstre for Web 2.0
Harnessing collective intelligence
Create an architecture of participation that uses network effects and
algorithms to produce software that gets better the more people use it.
Data is the next “Intel inside”
Use unique, hard-to-recreate data sources to become the “Intel Inside”
for this era in which data has become as important as function.
Innovation in assembly
Build platforms to foster innovation in assembly, where remixing of data
and services creates new opportunities and markets.
Kilde: http://radar.oreilly.com/research/web2-report.html
O’reilly’s åtte mønstre for Web 2.0, forts.
Rich user experiences
Go beyond traditional web-page metaphors to deliver rich user
experiences combining the best of desktop and online software.
Software above the level of a single device
Create software that spans Internet-connected devices and builds on the
growing pervasiveness of online experience.
Perpetual Beta
Move away from old models of software development and adoption in
favor of online, continuously updated, software as a service (SaaS)
models.
Kilde: http://radar.oreilly.com/research/web2-report.html
O’reilly’s åtte mønstre for Web 2.0, forts.
Leveraging the long tail
Capture niche markets profitably through the low-cost economics and
broad reach enabled by the Internet.
Lightweight models and cost-effective scalability
Use lightweight business- and software-development models to build
products and businesses quickly and cost-effectively.
Kilde: http://radar.oreilly.com/research/web2-report.html
Github: aslak hellesoy / cucumber front page
Side 16
Github: Cucumber commit history
Side 17
Github: Cucumber wiki
Side 18
Github: Aslakhellesoy
Side 19Kilde: github.com
Github: People watching aslakhellesoy
Side 20Kilde: github.com
Github: Eivindw
Side 21
Flickr: recent activity
Side 22
Socialcast
3 types of network topologies
Kilde: http://www.rand.org/pubs/research_memoranda/RM3420/RM3420.chapter1.html
Formal structure
Informal structure, revealed by SNA
http://marumushi.com/apps/socialcircles/socialcircles.cfm
Social circles
Trampoline’s visualization of Enron comms
IBM Atlas
IBM Atlas
Enron Explorer
Knowledge Cartographies
Knowledge Cartographies
Knowledge Cartographies
Knowledge Cartographies
Knowledge Cartographies
Knowledge Cartographies
The bucket
Kilde: http://gobigalways.com/anatomy-of-the-enterprise-octopus/
Fasilitering fremfor styring
Kil
de:
Sco
tt H
irsc
h,
Ma
na
gem
ent
Infr
ma
tin
Gro
up
Innocentive
Spørsmål på Twitter
Side 41
Svar på Twitter
Side 42
Hva sier folk om IT-tinget i dag?
Side 43
Foto: Operaen i Oslo
Side 44
Silverfast / Lasersoft forum
Side 45
Disapproved by the moderator
Side 46
You are receiving this notification because your topic "Licensing problem for bundled Silverfast SE software" at "LaserSoft Imaging" was disapproved by a moderator or administrator.
Going nuclear
Side 47
GetSatisfaction > Spotify
Side 48
GetSatisfaction > Error code 117
Side 49
Kjapt svar på Spotify
Side 50
Thumbs up
Side 51
John Gabriel sin teori
Side 52Kilde: Penny Arcade / http://sc.tri-bit.com/John_Gabriel's_Greater_Internet_Fuckwad_Theory
Sam Lawrence sin teori
Side 53Kilde:http://gobigalways.com/on-social-networks-nobody-thinks-youre-a-dog/
Hva skjer på jobben? Vet/ikke
Side 54
Les denne boken!
Side 55
Blurb: In "Collaboration", author Morten Hansen takes aim at what many leaders inherently know: in today's competitive environment, companywide collaboration is an imperative for successful strategy execution, yet the sought-after synergies are rarely, if ever, realized.
In fact, most cross-unit collaborative efforts end up wasting time, money, and resources. How can managers avoid the costly traps of collaboration and instead start getting the results they need?
In this book, Hansen shows managers how to get collaboration right through 'disciplined collaboration'.
Based on the author's long-running research, in-depth case studies, and company interviews, "Collaboration" delivers practical advice and tools to help your organization collaborate for real results.
http://amazon.com/o/ASIN/1422115151
1. barriere: Not-invented-here
Side 56Kilde: Morten T Hansen: Collaboration (2009), s. 51 | http://amazon.com/o/ASIN/1422115151
2. barriere: Hoarding
Side 57Kilde: Morten T Hansen: Collaboration (2009), s. 54 | http://amazon.com/o/ASIN/1422115151
3. barriere: Søk er vanskelig
Side 58Kilde: Morten T Hansen: Collaboration (2009), s. 57 | http://amazon.com/o/ASIN/1422115151
4. barriere: Overføringsvansker
Side 59Kilde: Morten T Hansen: Collaboration (2009), s. 61 | http://amazon.com/o/ASIN/1422115151
Et botemiddel:
Side 60Kilde: Morten T Hansen: Collaboration (2009), s. 124 | http://amazon.com/o/ASIN/1422115151
BEKK CONSULTING ASSKUR 39, VIPPETANGEN. P.O. BOX 134 SENTRUM, 0102 OSLO, NORWAY. WWW.BEKK.NO
Fredrik Matheson
Fagleder, Virksomhet 2.0
+47 982 19 313 | [email protected]
twitter.com/movito | movito.net