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DIGITAL CUSTOMER
SERVICETENDENCIAS
201X
Manuel Serrano OrtegaGerente de Transformación [email protected]
@manoloserrano
#0WHERE WE ARE
#1WHERE WE GO
1#TrendsCustomer
Experience
2#TrendsMobile First
3#TrendsSpeak to me
4#TrendsLive Tech Support
5#TrendsReality Augmented
6#TrendsDigital Assistant
7#TrendsRe-Humanizing
Care
8#TrendsProactive Care
9#TrendsAuthentification &
Biometric
10#TrendsSecurity
11#TrendsGamification
Copyright © 2015 Accenture Interactive & FJORD. Todos los derechos reservados. Confidencial. 16
EmocionalIntuitivoCualitativoHuman Centric
RacionalAnalítico
CuantitativoBusiness Centric
DIGITAL CUSTOMER SERVICE
VALUE
Customer Experience
Cost Effective