OPERATIONS

FAILS

MUST NEWS FIGURES AGENCY PICTURES

#3 Déjà vu Week 21/02/2011

S E E SPORTS

OPERATIONS

FAILS

MUST NEWS FIGURES AGENCY PICTURES

S E E SPORTS

#3 Déjà vu Week 21/02/2011

Nouveau Jour was mentioned on the website www.partnershipactivation.com NEWS 

AGENCY

NEWS FIGURES

58% of French bloggers are dabblers (not expecting income through their blog)

Click here to see the graphic

NEWS PICTURES

Swatch Dress During the NY fashion week a model was wearing a dress made with 107 watches. For each tweet sent at @swatchus the model removed a watch. (Click here to read)

OPERATIONS

FAILS

MUST NEWS FIGURES AGENCY PICTURES

S E E SPORTS

#3 Déjà vu Week 21/02/2011

NIKE (click here) Nike launched a short film, « The Black Mamba » directed by Robert Rodriguez (Sin City, etc..) for the release of the new Nike Zoom Kobe VI. Featuring Kobe Bryant, Bruce Willis, Danny Trejo and Kanye West. Slick!

MUST

OPERATIONS S E E 

KLM Experiment (click here) To improve the comfort level of their new Europe Business Class, KLM investigated the boundaries of personal space with a candid camera.

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OPERATIONS S E E 

M&M’s (click here) M&M's created a really

fun bookmarklet script that enables you to shoot any website’s content with the

M&M's spaceship.

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OPERATIONS S E E 

Greenpeace (click here) A website to help Greenpeace rebuild the Rainbow Warrior and to see the process live.

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OPERATIONS S E E 

Kia (click here) : During the traditional "Sprite Slam Dunk Contest" at the NBA All-Star Game, Kia created the buzz in helping Blake Griffin, star of the Los Angeles Clippers, realize his winning dunk

MUST S E E 

SPORTS

adidas (click here) Although it is no longer a partner of the French Football Federation, adidas continues to support « Les Bleus » by celebrating their latest victory against Brazil. Fair play!

MUST S E E 

SPORTS

OREO (click here) : Oreo decided to enter to the Guinness Book of World Records with the most Facebook Likes within 24 hours. While trying, it was topped by rapper Lil Wayne who heard about it and asked his fans to beat that record. No contest: 588.243 likes for Lil Wayne vs. 114.619 for Oreo

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Mister Credito (click here) Cetelem launched an iPhone app that allows users to turn into Mister Credito like in the ads (click here)

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FAILS S E E 

#3

SEE YOU !

Déjà vu Week 21/02/2011

The creative team