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Pierre GAULISAli MERCHANTPatricia CASAL
Ana VIEIRA DIASNicholas BEDNALL
VASIliki DIMITROPOULOU
GROUP B
CROWDSOURCING
- What is crowdsourcing?
- About Wikipedia.
- How Wikipedia leverages crowdsourcing?
Pierre GAULISAli MERCHANTPatricia CASAL
Ana VIEIRA DIASNicholas BEDNALL
VASIa DIMITROPOULOU
GROUP B
WHAT
-Is an open call to an undefined audience with desired characteristics to contribute
-Is a democratic way to organize collective knowledge of the thousands
-A way of collecting valuable, creative, and cost-effective information
-Works as an interactive educational tool
Freedom+
Collaboration+
Productivity
Irresponsibility+
Insularity+
Anarchism
Pierre GAULISAli MERCHANTPatricia CASAL
Ana VIEIRA DIASNicholas BEDNALL
VASIa DIMITROPOULOU
GROUP B
WIKIPEDIA
-A community built encyclopedia with a ‘neutral point of view’
-“The sum of all human knowledge in one place”
-Run entirely on the donations revenue model (resolve to never run ads!)
-The idea of sharing knowledge in an exciting, new way caught on and Wikipedia has never had to advertise
Pierre GAULISAli MERCHANTPatricia CASAL
Ana VIEIRA DIASNicholas BEDNALL
VASIa DIMITROPOULOU
GROUP B
How it’s run
-There is a network of trusted contributors who are registered and known to provide significant contributions
-’Revert wars’ are moderated by way of providing community pages for discussion
-Motivation, in the words of Jimmy Wales, lies in “the larger mission to affect the world in a positive way”, and “Love” holds it together(!)
Quality is managed through internal processes & by way of ‘watchlists’
Pierre GAULISAli MERCHANTPatricia CASAL
Ana VIEIRA DIASNicholas BEDNALL
VASIa DIMITROPOULOU
GROUP B
-Taps into the collective knowledge of the lay person in a virtually free way
-Documents what people already know and are happy to share
-Forwards the democratic agenda of free information by everyone for everyone
Pierre GAULISAli MERCHANTPatricia CASAL
Ana VIEIRA DIASNicholas BEDNALL
VASIa DIMITROPOULOU
GROUP B
How Crowd-sourcing is leveraged-
-Many contributors for specific subjects may lead to mess and chaos:
Wikipedia counters this through ‘arbitration committees’.
-Is available in >270 languages and therefore caters to diversity in crowds
-Size of the audience is a considerable motivator for people to contribute
-Up-to-date to the second (timely coverage of information)
Pierre GAULISAli MERCHANTPatricia CASAL
Ana VIEIRA DIASNicholas BEDNALL
VASIa DIMITROPOULOU
GROUP B
-Crowd control is managed through mediators’ and arbitrators’ committees
-A neutral viewpoint is tried to manage due to the diversity in writers
-This also acts as fuel for further debate as more holistic arguments emerge
-For reliability, wikipedia encourages editors to register
-Stability and reliability are managed through engaging discussions
Pierre GAULISAli MERCHANTPatricia CASAL
Ana VIEIRA DIASNicholas BEDNALL
VASIa DIMITROPOULOU
GROUP B
-Wikipedia provides an extensive IT platform along with other functionality that acts as bait for contributors
- This makes it simple for crowds to gather remotely and cross-collaborate
-Because it’s a live and free model, it is constantly challenged and under constant evolution and supervision
-Follows the evolution of customers interests all the time
-’SuggestBot’ enables and entices people to edit other related articles
-Breaks the molds of ‘expert’ designations and lets anyone show what they know
Pierre GAULISAli MERCHANTPatricia CASAL
Ana VIEIRA DIASNicholas BEDNALL
VASIa DIMITROPOULOU
GROUP B
-Authenticity of certain information, especially current events, will always be questioned due to the nature of the project-Timeliness breeds relevance, however
-Multiple perspectives fuel debate and provide a wider canvas for discussion
-Constant moderation ensures some level of accuracy, as does referencing that ensures articles are more fact-based
-Helps virtually unknown talents or experts to gain large-scale recognition for their work.
Pierre GAULISAli MERCHANTPatricia CASAL
Ana VIEIRA DIASNicholas BEDNALL
VASIa DIMITROPOULOU
GROUP B
The evolution of Wikipedia