Community Knowledge Worker Program

Closing workshop of the BecA-ILRI-CSIRO-AusAid

project

October 2, 2013

Grameen Foundation

A global organizat ion committed to helping the world’s poorest

people achieve their ful l potent ial by providing access to f inancial services, act ionable information

and business opportunit ies

Grameen Foundation Approach

3

Lack of essential, actionable information

Inability to tolerate shocks and

manage risks

Insufficient &

inconsistent income

Needs are not understood and sub-optimal services delivered

Solution Areas

INFORMATION SERVICES Build two way flows of

trusted, actionable information

FINANCIAL SERVICES Provide appropriate,

innovative products to manage household cash

flows and risk

POVERTY TOOLS AND INSIGHTS Deliver services to the poor

though use of client data and tools

Community Knowledge Worker: Addressing Information Poverty Lack of access to information such as:

• Basic agricultural practices • Market prices • Market linkages

The average price difference per kilogram of maize sold in Mozambique between households with and without information. (MSU 2011)

12%

17% The average price difference in Uganda flanked by households with and without information. (Grameen 2011)

Community Knowledge Worker: Trusted Intermediaries

Two-way information flows through a network of over 1,200 CKWs in Uganda serving 186,000 farmers

Community Knowledge Worker: Offering Actionable Information Expert-reviewed content delivered through multiple channels

Robust database featuring 46+ crops and 10 types of livestock, real time market prices, and other market information

Community Knowledge Worker: Offering Actionable Information CKW Search links to a

database of over 40,000 tips and advice, which CKWs consult when answering questions for fellow farmers. Information can be found using menus, keywords or a photo-diagnostic tree

CKW Survey allows CKWs to conduct complex surveys using a simple touch-based interface, to provide partner organizations with information to track their interventions, monitor disease outbreaks, understand farmer needs, and make decisions in real-time

Pulse lets CKWs communicate problems and questions to GF staff in real-time. It also notifies CKWs of individual targets and performance status, allows GF field officers and peer leaders to send group messages, and transmit payment for performance via Mobile Money

Community Knowledge Worker: Value to Partners

Continuous capture of poverty and data/trends with 186,000 profiled/registered farmers

On demand M&E assessments for partners and clients

General research data collection

Automated back-end tools for self-serve survey products, analytics and dashboards

Community Knowledge Worker: Monitoring & Evaluation Support

Custom dashboard

Reporting and analysis

Individual targets

Team comparisons

Custom daily activity email

Community Knowledge Worker: Measuring Impact & Behavior Change

IFPRI-led “Difference-in-Differences” study in 2011 found:

• Increased knowledge of local prices: 20-35%

• Adoption of crop spacing: 27%

• Adoption of organic manure use: 31%

• Price per kg of maize increase: 37%

Ecosystem of Partners

QUESTIONS?