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Saturday, November 3, 12
The must-have SalesKit !
Saturday, November 3, 12
Saturday, November 3, 12
Agriculture, Hunting And ForestryFishingMining and quarryingManufacturingElectricity, gas and water supplyConstructionHotels And RestaurantsFinancial intermediationScience and tecnology activitiesReal estate, renting and business activitiesEducationHealth and social workCultural and sport activitiesPrivate households with employed persons
450,000 enterprisesVietnam Biz
SME: 90% 405,000 enterprises
Total Investment 299,487 Bn VND
Investment in ICT 2,995 Bn VND
Investment in Management tool 599 Bn VND
SME 2012
Employee (Users) More than 4M
Next 5 years add another 450,000 SME and another 4M employee
0%1%0%1%
19%
0%1%6%
25%
3%
34%
2%1%6%
source : Ministry of Planing and Investment of Vietnam
Saturday, November 3, 12
Small & Medium EnterprisesAgriculture, Hunting And ForestryFishingMining and quarryingManufacturingElectricity, gas and water supplyConstructionHotels And RestaurantsFinancial intermediationScience and tecnology activitiesReal estate, renting and business activitiesEducationHealth and social workCultural and sport activitiesPrivate households with employed persons
450,000 enterprisesVietnam Biz
SME: 90% 405,000 enterprises
Total Investment 299,487 Bn VND
Investment in ICT 2,995 Bn VND
Investment in Management tool 599 Bn VND
SME 2012
Employee (Users) More than 4M
Next 5 years add another 450,000 SME and another 4M employee
0%1%0%1%
19%
0%1%6%
25%
3%
34%
2%1%6%
source : Ministry of Planing and Investment of Vietnam
Saturday, November 3, 12
Small
Growing
On Track5% of SME
in total of 405,000
20,250 Companies
9%
13%
78%
SmallGrowingOn Track
Saturday, November 3, 12
Our Target Customers
• 01 Managers & 3-5 Salesman
• 10 customers per Salesman
Small
• 02 Managers & 5-10 Salesman
• 10-20 customers per Salesman
Growing
• 02-05 Managers & 10-30 Salesman
• 20-100 customers per Salesman
On Track5% of SME
in total of 405,000
20,250 Companies
9%
13%
78%
SmallGrowingOn Track
Saturday, November 3, 12
Saturday, November 3, 12
How they are doing ?
Excel nightmarePaperwork Simple SolutionOpen Source International Provider
Saturday, November 3, 12
How they are doing ?
Excel nightmarePaperwork Simple SolutionOpen Source International Provider
Saturday, November 3, 12
Saturday, November 3, 12
What did they miss ?
Saturday, November 3, 12
What did they miss ?
Sales Optimization
WorkOverload
CollaborationEnvironment
AnywhereAnytime
Saturday, November 3, 12
NO LEADER IN VIETNAM FOR CRM MARKET YET
Saturday, November 3, 12
Pain in the assExcel nightmarePaperwork Simple SolutionOpen Source International
NO LEADER IN VIETNAM FOR CRM MARKET YET
Saturday, November 3, 12
Pain in the assExcel nightmarePaperwork Simple SolutionOpen Source International
Price
Support
Easy to use
Fast deployment
Easy to Customize
Mobile Support
Enhanced Security
Local Business model
Collaboration
Effective
NO LEADER IN VIETNAM FOR CRM MARKET YET
Saturday, November 3, 12
Pain in the assExcel nightmarePaperwork Simple SolutionOpen Source International
Price
Support
Easy to use
Fast deployment
Easy to Customize
Mobile Support
Enhanced Security
Local Business model
Collaboration
Effective
NO LEADER IN VIETNAM FOR CRM MARKET YET
Saturday, November 3, 12
Saturday, November 3, 12
Market we can imagine
Saturday, November 3, 12
Market we can imagine
4,000,000 employees
142,612,857 USD
405,000 enterprises
Saturday, November 3, 12
Market we can imagine
4,000,000 employees
142,612,857 USD
405,000 enterprises
20,000 users
7,130,642 USD
20,250 clients
5%
Saturday, November 3, 12
We can, It can’t It can, we can’t
International (*)- Fully support, custom design- Vietnamese though & flow- Locally and quick decision
- Big Capital to run PR- Brand name- Experiences
Big Local (*)- Custom design for specific industry- Fully support for mobile device- Easy to use, deploy and customize
- Playing with giant’s support- Linked-brand
Simple Local (*)- Quick build to fit the demand- Mobile support- Can get updates in new trends
- In the small market for 2-3 years- Have the customer base
* after research in over 40 competitors
Saturday, November 3, 12
CompetitorsWe can, It can’t It can, we can’t
International (*)- Fully support, custom design- Vietnamese though & flow- Locally and quick decision
- Big Capital to run PR- Brand name- Experiences
Big Local (*)- Custom design for specific industry- Fully support for mobile device- Easy to use, deploy and customize
- Playing with giant’s support- Linked-brand
Simple Local (*)- Quick build to fit the demand- Mobile support- Can get updates in new trends
- In the small market for 2-3 years- Have the customer base
* after research in over 40 competitors
Saturday, November 3, 12
Saturday, November 3, 12
Pricing Model
Saturday, November 3, 12
Saturday, November 3, 12
Promotion & Marketing
Saturday, November 3, 12
Saturday, November 3, 12
Marketing
Saturday, November 3, 12
Saturday, November 3, 12
Profit & Loss
Saturday, November 3, 12
Saturday, November 3, 12
Human Resources
Saturday, November 3, 12
Saturday, November 3, 12
Cashflow
Saturday, November 3, 12
Saturday, November 3, 12
