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SEARCHL CAL
W W W . W A S A M U N D I . C O M
ADDING A NEWINTERFACE TO
Presentation by
BARCAMP Cameroon 2013
@
SMS - THE KING OF MOBILE MESSAGING
WELCOMING SMS
INTERFACE
SMS
SMS
SMS
SMS
WHY
NOW
?
SMS FACTS & FIGURES (2013)
There are 6.8 billion mobile subscriptions worldwidei.e. 96% of the world - ITU(February 2013).
6.8
BILLION
Mobile-cellular penetration in Africa. This means there is still a huge potential in Africa63%
People are using the internet.
16% Africans170
MILLION
SMS sent in 2012Worldwide SMS revenue to reach USD 150 billion mark for the first time in 2013
9.6
TRILLION
AH !
CHARACTERISTICS OF
THE SMS INTERFACE
- QUERY SIMPLICITY
- KEYWORD BASED
HUH
?
TEXT
SEARCHF O L LO W E D B Y A N
AMOUNTTO
A SPECIAL
PHONE NUMBER
OKAY
LET’S
DO A
REAL
TEST
E.G. TEXT
SEARCH 250000
TO
8047
NOW
WAIT
SOME
SECS
WAIT A SECOND ...
WAIT A SECOND ...
WAIT A SECOND ...
WAIT A SECOND ...
WAIT A SECOND ...
WAIT A SECOND ...
WAIT A SECOND ...
GOT SOMETHING
RIGHT
? GOOD.
WOW !
HOW
COME
?
SEARCH RESULTS &
DECISION PROCESSES
VARIABLES
- VACANCY
- PRICE OR AMOUNT
- DISTANCE ( FROM CLOSEST
LANDMARK POINT )
FOR NOW UIDB
WHAT
ELSE
?
FURTHER
PERSONALISATION OF
SMS SEARCH
WITH MORE VARIABLES LIKE
- SEX
- ZONE
- CELL TOWER
- SOCIAL RECOMMENDATION (THUMBS UP & THUMBS DOWN)
TROUBLE
MAKER
?
REAL CHALLENGES OF
SMS BASED SEARCH
KNOWING THESE VARIABLES
- USER SEX
- USER ZONE
- CELL TOWER
- SOCIAL RECOMMENDATION
MOST LOW END PHONES
HAVE NO GPS OR WIFI.
DEPENDENCE
- CELL TOWER INFO
- USER FEED BACK LOOP
TROUBLE
SHOOTER
?
THANK YOU
FOR YOUR TIME.
FOR YOUR INFORMATION:
TO FIND AND CONNECT WITH ANY BUSINESS IN YOUR COMMUNITY
W W W . W A S A M U N D I . C O M
FOR EVERYTHING CONCERNING STUDENT ACCOMMODATION
W W W . W A S A H O S T E L . C O M
TO SEND BULK SMS WORLDWIDE AT VERY CHEAP RATES
W W W . W A S A T E X T O . C O M
TO DOWNLOAD THIS SLIDE:
WWW.SLIDESHARE.COM/WASAMUNDI/
GET INVOLVED. EMAIL US :
L CALSEARCH Using SMS
LET US HELP YOU SEARCH. VISIT
W W W. W A S A H O S T E L . C O M
WE JUST ADDED A NEW
INTERFACE TO
