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The top documents tagged [testimonial ads method]
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1 © 2009 South-Western, a part of Cengage Learning Chapter 11 Message Strategy PPT 11-1
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Advertiser’s 9 Objectives Yannick Turkier (O990F021) Ralph Matthew A. Ong (M997Z245) Mamunur Rashid
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1 Message Strategy 2 Context for Message Strategy Objectives Methods Message Strategy Advertising Strategy (Planning, Preparation, Placement) Advertising
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