we all bikewe all breathe

Bike To Breathe: a pilot to produce calm through the use of already held habits

the philosophy

to increase calm in a Stanford undergraduate’s day, simply refocus their thoughts while biking…

focus on destination

focus on breath

designsix days

one bike ride each day

inhale after a self-selected number of pedals

exhale after that same number of pedals

repeat until destination is reached

design (cont.)one reminder text sent per day

“Bike to Breathe! What is one thing you enjoy about the breathing exercises? In five words or less, text back what you

think so far! Enjoy the day!”

one text-back asked for per day“This is more than 5 words, but for just a few seconds my mind

is entirely clear!”

a feedback survey after the pilot ends

distributionemail bit.ly link Google form

15 people signed up

28 people clicked bit.ly link

54% conversion rate

iteration

time of day text sent- always after lunch

- 2:10pm – 8pm

type of response asked for- affirmation- feedback

- none (more to come)

the day three experiment

I did not ask for any text back confirmations.“Bike to breathe. Really pay to the simple act of riding a bike.” 6:41 PM

But, I still received responses:

Did it!

I took 20 breaths today.

I hypothesize that this is due to habit building itself.

response

Day 3 Experiment Large response asked for

lessons

Every single response elicited a positive reaction.

Do not teach something new. Simply refocus acts that people do naturally.

Text back design is the key to interaction.