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Help Your Visitors Navigate With Visual Communications!
Convention centers around the world use visual communications to help visitors and employees. !
But what exactly is visual communications? !
It’s leveraging digital signage…!
…to give your guests and visitors information they need and want.!
In an engaging format that uses your data and content…!
…to effectively reach your audience.
So how does that help you?
It’s simple.!
Visual communications
leads to:!
Visual communications
leads to:!
Better guest experience
✓
Visual communications
leads to:!
Better guest experience
✓
Improved operational efficiencies
✓
Visual communications
leads to:!
Better guest experience
✓
Improved operational efficiencies
Increased sales
✓
✓
All helping drive revenue.!aka boos
ting
your bottom
line.
It’s a win for everyone!
But don’t just take our word for it.
Research shows people retain 80% of what they see and only 20% of what they
read.!
(Ragan)!
Likewise, Intel predicts there to be
22,000,000 !digital signs by next year.!
(Intel)!
That equates to a lot of revenue. !
By 2017, the global digital
signage market is expected to
top !$17.1 billion.!
(Digital Signage Today)!
(Digital Signage Today)!
That’s more than DOUBLE from 2012.!
Sounds like a victory, right?!
Let’s scout this out to make sure.
Digital signage can be used throughout your convention center.!
Lobby
Onsite restaurants
Affiliate hotels Back of house
Hallways
Conference rooms
Digital signage can be used throughout your convention center.!
Imagine the possibilities.
Popular transportation applications.!Welcome visitors as they walk into your convention center with a virtual concierge, providing
information on your facility, the day’s events, onsite amenities and more.!
Popular transportation applications.!Event readerboards help visitors see the day’s activities, where they’re located and how to get
there.!
Popular transportation applications.!Give step-by-step instructions to conference rooms with dynamic wayfinding…!
Popular transportation applications.!…or send the directions via text or QR code to ease navigational frustrations. !
Popular transportation applications.!Promote restaurants, bars and amenities to increase foot traffic and drive revenue throughout
your convention center. !
Popular transportation applications.!Leverage interactive meeting room signs outside of conference rooms to make it easy for guests to find their event. Staff can quickly make changes to the
event details directly from the sign itself.!
Popular transportation applications.!Display employee communications including recognition, upcoming events and announcements in your back-of-house to ensure your workforce is
informed, engaged and satisfied. !
But that’s A LOT ���of work.!
WRONG!!
FWI’s visual communications
solution runs on a single platform.!
Meaning you have ONE CENTRALIZED SOLUTION that powers all of your visual communications
throughout your convention center.!
No matter where you put your screens.
Isn’t it time to upgrade your communications?!
Isn’t it time to upgrade your communications?!
Visit FWI to learn more:!www.fourwindsinteractive.com!
3012 Huron Street Denver, CO 80202!Toll Free: 877 204 6679 [email protected] !www.fourwindsinteractive.com!© 2015 Four Winds Interactive, LLC. Images and other content in this document are the property of Four Winds Interactive and may be protected by copyright and other restrictions. Copyrights and other proprietary rights in the content in this document may also be owned by individuals and entitles other than, and in additions to, Four Winds Interactive. Four Winds Interactive expressly prohibits the copying of any protected materials in this document. !
