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FIXNIX INFOSEC SOLUTIONS Security Redefined

Fixnix us vc_v3.0

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FIXNIX INFOSEC SOLUTIONSSecurity Redefined

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OUR VISION

To be the top “Governance, Risk & Compliance” solutions company of the globe.

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OUR MISSIONTo Serve Small & Medium enterprises with intuitive, easy to use GRC solution.

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OUR GRC ARCHITECTURE

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TimelineWe are Microsoft Bizspark challenge winners

Nov 2012

We bornGROWTHTeam size grown to 20 people

March 2013

new clients

June 2013

Sep 2013

We turn global

AWARDSSeveral Awards

Dec 2012

Our success story has started

May2014

Cipla & Mphasis

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Strategic Team

Shanmugavel Sankaran, CEO & Founder, Chief Nixer

Masters from IIIT HyderabadSpent time in Microsoft and IBMCISO for Reasoning GlobalKunwar Rohitashwa, Sales & Marketing Head

Guy from IIT RoorkeeProject Manager in IBM & Royal Bank of ScotlandGeneral Manager for National eGovernance Program

Lavanya Ranganathan, Program Manager

Graduate, MBA, LawyerBusiness Head @ Utov Global

Strategic Team

STRATEGIC TEAM

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CLIENTS AND KEY PARTNERS

Service to others is the rent you pay for your room here on earth

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COMPETITORS OF FIXNIX

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GRC THREE YEARS FROM NOW

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WHICH MODEL CUSTOMERS PREFER

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WHAT REGULATIONS ARE MOST DIFFICULT TO COMPLY WITH?

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VOICE OF CUSTOMER

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UTILIZATION OF GRC TECHNOLOGY IN THE ENVIRONMENT

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DOCUMENT/EMAIL APPROACHES CHALLENGE GRC

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FUTURE OF GRC

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GRC TECHNOLOGY TREND INCREASING

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SPENDING PERSPECTIVES IN GRC

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FACTORS CHANGING GRC MARKET

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SASS OR NOT SASS

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GRC TAM (TARGET MARKET)Computing Hardware

11%

Software7%

IT Services23%

Telecom Equipment13%

Telecom Services46%

$3.8 trillion market, $1.6 trillion excluding Telecom

6% annual growth rate expected excluding Telecom

IT security represents only 1.5% of total

IT security market expected to grow 12% through 2016

Cloud GRC will grow from 17% to 24% by 2016

CY 2010 CY 2011 CY 2012E CY 2013E CY 2014E CY 2015E CY 2016E CAGRComputing Hardware $375 $404 $421 $457 $496 $553 $592 7.9%Software $244 $267 $280 $299 $319 $339 $362 6.3%IT Services $793 $845 $856 $886 $920 $956 $995 3.3%Telecom Equipment $412 $442 $473 $508 $538 $567 $593 6.0%Telecom Services $1,603 $1,704 $1,721 $1,767 $1,816 $1,861 $1,898 2.2%All IT $3,427 $3,662 $3,751 $3,917 $4,089 $4,276 $4,440 3.9% HW, SW, Svcs $1,412 $1,516 $1,557 $1,642 $1,735 $1,848 $1,949 IT Security $19 $22 $24 Percent of Total 1.3% 1.5% 1.5% 12.0%

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THE 2012 TOP PRIORITIES OF THE CIO• CIOs are increasingly in step with CEO top priorities• Top CIO priorities:– Governance and Dashboards– Mobility– Virtualization– Cloud computing– Business process management

• Must derive insight, competitive advantage, and tangible business benefit from the huge volumes of data available across an enterprise – how?– Master data management, customer analytics, data warehousing, and visual

information dashboards• Must deliver information technology securely and reliably• Must help simplify operations, business processes, products, and services• Leverage cloud computing and outsourcing to reallocate internal resources from

routine system maintenance toward more valuable tasks

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IT SECURITY SUB-MARKETS

FY 2009 FY 2010 FY 2011 FY 2012E$0

$5,000

$10,000

$15,000

$20,000

$25,000

Enterprise network firewalls MSSP Endpoint protection platformsSecure email gateways Unified threat management SIEMSecure web gateway Content aware data loss prevention Mobile device managementIdentity & Access Management Network access control

Sale

s in

USD

(mill

ions

)

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IT SECURITY – MOST GOOGLE-SEARCHED TERMS, 2014

Fraud prevention

Intrusion detection system

Identity management

Computer forensics

Endpoint protection

Endpoint security

SSL VPN

Email security

Database security

Data loss prevention

Unified threat management

Managed security services

0 500,000 1,000,000 1,500,000 2,000,000 2,500,000 3,000,000 3,500,000

3,100,000

1,050,000

896,000

826,000

562,000

385,000

289,000

206,000

123,000

112,000

76,800

51,500

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Enterprise Network Firewalls

Endpoint Protectio

n Platforms

GRC

Secure Email Gateways

UTM

IAM

SIEMSecure Web

Gateway

DLP

Mobile DeviceManagement

NAC

Key:Size of circle reflects relative 2013 market size

Vertical placement reflects relative growth rate

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REVENUE AND EXPENSE PROJECTIONSRevenue Projections for 1st Year

Q-I $ 25,ooo

Q-II $ 90,000

Q-III $ 1,80,000

Q – IV $ 2,70,000

Revenue $5,65,000 {~Rs3.46 Cr}

Planned Expense projections on different channel to achieve this number$30,000 per month for sales and marketing campaigns

Total of $3,60,000 on sales and marketing alone

Q1(45) Q2(180) Q3(360) Q4(540)0

100200300400500600

$0 $50,000 $100,000 $150,000 $200,000 $250,000 $300,000

1st year Projections

Customers Revenue

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COST STRUCTURE$500 /month /module

M1(10) M2(15) M3(20)05

10152025

$0 $2,000 $4,000 $6,000 $8,000 $10,000 $12,000

Ist Quarter

Customers Revenue

M-4(40) M-5(60) M-6 800

20

40

60

80

100

$0

$10,000

$20,000

$30,000

$40,000

$50,000

II nd Quarter

Customers Revenue

M-7(100) M-8 (120) M-9(140)0

20406080

100120140160

$0 $10,000 $20,000 $30,000 $40,000 $50,000 $60,000 $70,000 $80,000

III rd Quarter

Customers Revenue

M-10(160) M-11(180) M-12(200)0

50

100

150

200

250

$0 $20,000 $40,000 $60,000 $80,000 $100,000 $120,000

IV th Quarter

Customers Revenue

1 NEW CUSTOMER SIGN UP EVERY WORKING DAY OR

EXISTING CUSTOMER SHOULD BE SOLD NEW MODULE EVERY DAY

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▪ We have Spend $195599

▪ Income till date $48808.260

▪ Funding $250,000

▪ Amount to be spent after funding in 1 year $494407.26

▪ Revenue for after funding 1 year $988,814

▪ Profit after funding by year $ 494407.26

BREAK-EVENT ANALYSIS

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EXPENSES

Expense: $195599 Fund

s

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Channel

Conferences Direct Marketing Tele Marketing Email SEO/SEM Direct Marketing Radio / TV / Print Dedicated Sales Telemarketing

Widgets/Apps Blogs/Blogger Viral/Referral Affiliate/CPA LOLCats

MARKETING CHANNELS

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EXPENSE BREAKUP AFTER FUNDINGPeople:Hiring full time senior in industry - 5 resource $1666 * 5*6month = $50,000Existing Employees- $5000 *6months =$30,000Consulting fee for Michael Rasmussen- $10,000 Per Annum

Process:Gartner analysis $40,000Marketing Strategy (Affiliate marketing, google adds etc ) Avg $30,000*6/m=$1,80000

Technology:Microsoft Azure Bizspark credits -$10,000 (currently free)IBM Soft Layer Credits- $10,000 (currently free) manageable for 6 months

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Keen to join hands with us?Drop a mail to [email protected]

www.fixnix.co