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www.digitalplatter.in #WhyDigitalMarketing Unique Aspect Of Digital Marketing-

Unique Aspect Of Digital Marketing - Lead generation

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Lead generation is receiving inquiry or interest of consumer into services or products you provide. Digital marketing eminently relies on lead generation to achieve growth, expansion and business success. It is obtained by successful marketing of a product/service. It also includes non-paid sources for instance, organic search engine results or referrals from existing customers. Direct traffic, search engines, and web referrals are the three most popular online channels for lead generation. They account for 93% of leads.Social Media platforms like Facebook, Twitter, LinkedIn are excellent media to generate leads. If you run an ad campaign on any of the online platforms to generate leads, Cost Per Thousand or Cost Per Mille (CPM) are the pricing models that charge advertisers for the number of times people view an ad. Further there comes Cost Per Click (CPC). It is a revised version of CPM. It charges advertisers only when the consumer clicks on the ad. Then it’s Cost Per Acquisition (CPA), which is an improved version of CPM and CPC. It charges only by the lead. Thank you Presented by Digital Platter

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Page 1: Unique Aspect Of Digital Marketing - Lead generation

www.digitalplatter.in #WhyDigitalMarketing

Unique Aspect Of Digital Marketing-

Page 2: Unique Aspect Of Digital Marketing - Lead generation

www.digitalplatter.in

#WhyDigitalMarketing

Lead generation is receiving inquiry or interest of target audience for services or

products you provide.

 Digital marketing eminently relies on lead generation to achieve growth, expansion

and business success.

Page 3: Unique Aspect Of Digital Marketing - Lead generation

www.digitalplatter.in

#WhyDigitalMarketing

It is obtained by successful marketing of a product/service. It also includes non-paid sources for instance, organic search

engine results or referrals from existing customers

Page 4: Unique Aspect Of Digital Marketing - Lead generation

www.digitalplatter.in

#WhyDigitalMarketing

Direct traffic, search engines, and web referrals are the three most popular online channels for lead

generation. They account for 93% of leads.

 platforms like Facebook, Twitter, LinkedIn are excellent media to

generate leads. 

Social Media

Page 5: Unique Aspect Of Digital Marketing - Lead generation

www.digitalplatter.in

#WhyDigitalMarketing

If you run an ad campaign on any of the online platforms to generate leads,

Cost Per Thousand or Cost Per Mille (CPM) are the pricing models that

charge advertisers for the number of times people view an ad.

Page 6: Unique Aspect Of Digital Marketing - Lead generation

www.digitalplatter.in

#WhyDigitalMarketing

Further there comes Cost Per Click (CPC). It is a revised version of CPM.

It charges advertisers only when the consumer clicks on the ad. 

Page 7: Unique Aspect Of Digital Marketing - Lead generation

www.digitalplatter.in

#WhyDigitalMarketing

Then it’s Cost Per Acquisition (CPA), which is an improved version of CPM and CPC. It charges only

by the lead. 

Page 8: Unique Aspect Of Digital Marketing - Lead generation

THANK YOU

www.digitalplatter.in

#WhyDigitalMarketing

 For more details Visit at: https://www.digitalplatter.in/ 

& Mail us at: [email protected]

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Digital Platter