Social Media is a great way for any business to drive growth.

Know your before searching. key terms

Study: Social media engagement is the #1 most important metric for over 450 mid-to-senior level marketing leaders.

Use Rival IQ’s Cross Channel Detailed Metrics to see:

Case Study: PositivePerformanceTraining.com

Streamline the process with the right tools.

Competitive Social Media Analytics

Put your competitor list into Rival IQ for initial review:

Eliminate those that

speak to a different buyer persona.

Eliminate those that do not

perform on social media.

Keep only those that

are purely relevant.

Include one or two

far more influential than you.

RivalIQ.com/blog/social-media-trends-2015

audience size

Be both effective and efficient

with your marketing budget.

Can Make You a Smarter Marketer

Search using:

Make a list of 5 to 10 competitors.

Engagement rates tell you where the audience is receptive.

Don’t rely on gut. Rely on hard data.

The idea stage of content creation is often time-consuming.

Set social media benchmarks based on results of companies you aspire to beat.

growth rates activity audience

engagement

Create Compelling Content

Validate Marketing Initiatives

Prioritize Social Channels

Identify Competitors

Assets and Pivot

Buzzsumo Track top content trends.

Rival IQ Find competitors’ top-performing content.

Create fresh content that serves the same need.

Buffer Feeds Aggregate industry news.

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3

2

1

Assess your current position fast:

Look at your Top Cross

Channel Social Content,

sorted by total engagement

Set reporting parameters

and let Rival IQ auto-generate

the necessary reports

Use the right tools to make

social media an open book

and implement faster and better.

Build your strategy on real data of what’s

working right now, and you’re sure to excel.

Below is our streamlined 5-step process for competitor social analysis.

To build a strategy that will

work in your industry, you’ll

need competitive data.

Their Assets100 well-written blog posts.

20 valuable ebooks, white papers, case studies.

Their Doubts Founders believed their lead generation content

was too “salesy” for social media.

Data-Driven Validation Using Rival IQ, Marketing validated strategy while

monitoring and staying ahead of competitors’ content.

Results in 30 days of social promotion traffic boost referral boost

Get 7 days freeSee how Rival IQ can help you make more

informed decisions about your market.

Visit RIVALIQ.COM for a free trial