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Matthieu Laurenceau, Community Strategist

@Matt_L

Innovation and CommunitiesFostering innovation through

external Communities

May 11th

A gigantic crowdsourced brain

Happy people contribute better

Programs: ideation and more

Night Party?

BMC Communities

Social hub, creating bigger & faster Customer Wins through transparent & authentic collaboration (peer to peer, interactions with R&D), leading to revenue growth for BMC

30k New content / year

communities.bmc.com

BMC Communities: Matthieu Laurenceau @matt_L

A gigantic crowdsourced Brain

Silos Usual Org Community

… also including Customers and Partners!Source: http://italentcorp.com/skm/

Creating happy Community members

Source: Feb 2016 survey

CSAT:

4.11 / 5

BMC Communities: Matthieu Laurenceau @matt_L

Key Use Cases Covered

« Please people by answering their wants,

delight them by fullfilling their needs »

Programs: Ideation

11k ideas created !!

Fake quote, but true statement!

More Programs fostering innovation

Inside-out:

• Beta Programs

• R&D working with Customers, inventing Solutions fulfilling needs

Outside-in: Augmenting portfolio (by domain/industry)

• Contributing Products/utilities

• Sharing Settings

• Development contests

Conclusions

BMC Communities: Matthieu Laurenceau @matt_L

—Thanks

BMC Communities: Matthieu Laurenceau @matt_L