I would do anything for a like but I won’t do that How the internet has disrupted our world

Who is it?

A game-changing company that reinvented communication.

It invented the spell checker, grammar checker, and laptop word-processor

In 1989 they earned $500 million in revenue

“Many people believe that the typewriter and word-processor business is a buggy-whip industry, which is far from true. There is still a strong market for our products in the United States and the world.”  

Who is the world’s largest taxi company that owns no vehicles?

Who is the world’s most popular media owner, but creates no content?

Who is the world’s most valuable retailer, but has no inventory?

Who is the world’s largest accommodation provider, but owns no real estate?

Business has been disrupted

The labour industry has been disrupted

The Movie industry has been disrupted  

The fashion industry has been disrupted  

The education industry has been disrupted  

our world has been

disrupted

Companies that are purposefully different are the companies we like to talk about.

What is social media for?

It’s bigger than Facebook

But if you are going to use Facebook, boost posts, contest, and generally have fun with people.

It’s bigger than Twitter

But if you’re going to be on Twitter,

engage with other people, and for crying out loud have some fun!!

It’s bigger than Instagram

If you are going to be

on Instagram post a wide variety of images and have some

taste.

https://instagram.com/king_niza/

It’s bigger than LinkedIn

If you are going to be on LinkedIn, engage with people, update your profile and write recommendations

Quit telling people to share what you create. Create something people want to share.  

Measure what you want to improve

Stop saying you’re too busy

What’s your bus bench ad budget bro?

We don’t need realtors

We need leaders

Do something impossible

Care more

 

www.strategylab.ca

Twitter : @jephmaystruck

Instagram: @Stratlab

Sources: http://leadsift.com/digital-and-social-media-trends-for-the-

financial-services-industry/ ht tp : / /www.mck insey.com/ ins ights/financ ia l_serv ices/

strategic_choices_for_banks_in_the_digital_age http://money.usnews.com/money/personal-finance/articles/

2015/06/03/why-the-financial-services-industry-started-tweeting

http:// industry.shortyawards.com/category/4th_annual/customer_service

http://www.virgin.com/richard-branson/why-were-letting-virgin-staff-take-as-much-holiday-as-they-want

http://www.thinkadvisor.com/2014/12/02/10-most-successful-youtube-channels-by-financial-f?page=9