17
FAMILIES USA

Families USA Journalist Training 2014

Embed Size (px)

DESCRIPTION

Social media tools and tips

Citation preview

Page 1: Families USA Journalist Training 2014

F A M I L I E S U S A

Page 2: Families USA Journalist Training 2014

- R E T W E E T F O L L O W E R S

- P R O V I D E I N F O R M A T I V E

C O N T E N T

- E N G A G E I N A

C O N V E R S A T I O N

- # H A S H T A G S H E L P P E O P L E

F I N D Y O U

T W I T T E R G O O D R U L E S O F T H U M B

Page 3: Families USA Journalist Training 2014

Use #hashtags so your readers/viewers can share thoughts

Page 4: Families USA Journalist Training 2014

- Use videos to tease your stories

Page 5: Families USA Journalist Training 2014

U S E T W E E T U P S A N D T W E E T

C H A T S T O R E A C H Y O U R

R E A D E R S

Page 6: Families USA Journalist Training 2014

F A C E B O O K

• - Better for longer content

- Great for sharing multiple photos

- Become known for engaging content

- Wording matters!!!

Page 7: Families USA Journalist Training 2014

T O O L S A N D T I P S

- Viral Videos. Download and upload it to your own site

to share

- Great place for your conversation with your viewers/

readers

Page 8: Families USA Journalist Training 2014

I N S T A G R A M

- S H A R E P H O T O S A N D V I D E O S C L I P S F R O M Y O U R S T O R Y

I N T E R E S T I N G I N S T A G R A M A C C O U N T S

- @ H U M A N S O F N Y

- @ N A T G E O

- @ N B C L A

Page 9: Families USA Journalist Training 2014
Page 10: Families USA Journalist Training 2014

W H O U S E S S O C I A L M E D I A ?

Page 11: Families USA Journalist Training 2014
Page 12: Families USA Journalist Training 2014
Page 13: Families USA Journalist Training 2014
Page 14: Families USA Journalist Training 2014
Page 15: Families USA Journalist Training 2014
Page 16: Families USA Journalist Training 2014

S O M E S O C I A L M E D I A T O O L S :

- S T O R Y F U L . C O M

- S T O R Y M A P S . A R C G I S . C O M

- T W X P L O R E R . K N I G H T L A B . C O M

- S O C I A L M E N T I O N . C O M

- S T O R I F Y . C O M

- P O L L D A D D Y . C O M

- W E D G I E S . C O M

-

W E B J O U R N A L I S T . O R G / T O P I C S / T O O L

S /

Page 17: Families USA Journalist Training 2014

B I G - P I C T U R E S T A T I S T I C S - F I N D W H E R E Y O U R

P E O P L E A R E A N D G O T O T H E M !

• 7 2 % O F A L L I N T E R N E T U S E R S A R E N O W

A C T I V E O N S O C I A L M E D I A

• 8 9 % O F T H O S E B E T W E E N 1 8 A N D 2 9

Y E A R S

O L D A R E S O C I A L M E D I A U S E R S

• 7 2 % O F I N D I V I D U A L S A G E D 3 0 T O 4 9 A R E

E N G A G E D I N S O C I A L M E D I A

• 6 0 % O F M E D I A P E O P L E B E T W E E N 5 0 T O 6 0

Y E A R S O L D A R E A C T I V E O N S O C I A L

• 4 3 % O F T H O S E 6 5 Y E A R S O L D A N D A B O V E

A R E E N G A G E D I N S O C I A L M E D I A

• 7 1 % O F U S E R S A C C E S S S O C I A L M E D I A

F R O M A M O B I L E D E V I C E