www.simplify360.com

Stage 1The

PreliminaryRound

Team Name: Name of first member: Md Hashir ReyazCollege Name: IMT, Ghaziabad

Name of second member: Kuntal Mukherjee College Name: IMT, Ghaziabad

Social Media-Phenomena

biggest shift since the industrial revolution#1 activity on the web with a total user base of

1.82 billion 72% of internet users are now active on social

mediaif Facebook were a country, it would be the worlds

3rd largestmore than 25 billion iTunes download till date190 average Tweets every month

And the journey begins….

Click icon to add picture80 million future prospective users born every year

More than 2/3 of new born now appear online within 60 minutes. Thanks to social media!

Most popular outlet for photo uploads are Facebook, Instagram and Flicker

Here Comes Adolescence

85 % of under 12 years old are actively engaged on Facebook

Seventy-five percent of teenagers own cell phones, and 25% use them for social media, 54% use them for texting, and 24% use them for instant messaging

Middle and high school students uses social media to connect with one another on homework and group projects

The Excitement Phase

95% of all teens ages 12-17 are now online

86% of the teens access mobile internet while watching TV

1 in 6 higher education students are enrolled online curriculum

Online students outperform those receiving face-to-face instruction

Social Media has taken over Pornography as the #1 activity on web

Social Job Hunting

80% of the companies uses LinkedIn as their primary tool to find employees

Most of the employers contacted through sites like monster.com, naukri.com

Eighteen per cent use Twitter and 25% use Facebook to vet candidates after the interview process

Employers are now categorically checking job applicants’ social media profiles

Biggest Decision of your Life

I out of 6 couples marrying in US met via social media

Sites like Shadi.com and Jeevansathi.com becoming as the biggest platform for arranged marriages

A recent study revealed that one out of five divorce filing cite problems on social networking media

Social Shopping is the intriguing offspring of social networking and online shopping

Now we don’t have to find the products, products find us.

The value of social media for retail will be more than double from 1.5 bn poounds to reach around 3.3 bn pounds

78% rely on peer to peer recommendations for delivery of credibility

Social Media Advertising

25% of search results for the world’s top 20 brands links to user generated contents

34% of the bloggers post opinion about products and services

Only 14% customers trust advertisement

Only 18% TV commercials generate a positive ROI

24 of 25 largest newspapers experiencing record decline in circulations

Everything comes with a price…

The negative impacts of social media

• False sense of connection

• Cyber-bullying

• Decreased productivity

• Diminishing privacy

• Negative health consequences