Ancillary pack Poster and digipak

Posters!

The posters for the alternative rock genre tend to have more illustrative drawings on them. The colour scheme tends to be either pastel colours or a stark contrast of black and a bright colour, this is a common theme within the genres. Another common theme is the use of animals, this is used in relation to the band (Kings of Leon with the lion, Arctic Monkeys with the monkey) however they are also used as a representation of power through the use of animals such as birds or wolves.

Digipak’s!

• The Digipaks of the alternative rock genre are more likely to have images of the artist or band, alternatively they will have a single person. The colours used are mainly mellow and calming such as yellows or a simple black and white. The theme of black and white is quite common throughout the genre as different artists have used this for effect, this could be a way of giving the image more depth. The main image of the cover is not always discernible however this may be used to enhance mystery and fun in the genre.