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Company Profile Presentation By Chomp Capability & Team & Strategy & Concept

Company profile 2014 by chomp

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Our services range from IC software development, electronic circuit designs, voice/sound editing to sales. We are experienced and excellent in research and development of Voice ICs, MCU, ELA and SRAM for Educational Toys like kid reading pen/kid tablet/story teller solution and RC electronics like Quadcopter, Quran-related products as well as some other consumer electronics~~ contact [email protected] for more

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Page 1: Company profile 2014 by chomp

Company Profile PresentationBy Chomp

Capability & Team & Strategy & Concept

Page 2: Company profile 2014 by chomp

About Chomp1

2 Progress of Chomp

3 What Chomp can do?

Page 3: Company profile 2014 by chomp

Chomp Microelectronics Ltd.

Reception Desk Meeting Room

Hardware TeamSoftware Team

Page 4: Company profile 2014 by chomp

CHOMP MICROELECTRONICS LTD (Shenzhen) Limited (Hereinafter referred to as CHOMP) was established in 2001 in Shenzhen China Our services range from ICas CHOMP) was established in 2001 in Shenzhen, China. Our services range from IC software development, electronic circuit designs, voice/sound editing to sales. CHOMP is well-experienced and excellent in research and development of Voice ICs, MCU, ELA and SRAM for educational toys, dictionaries, consumer products,ICs, MCU, ELA and SRAM for educational toys, dictionaries, consumer products, premiums, Medicare products, etc. We are working enthusiastically and spare no effect to fulfill customer’s needs by offering thoroughly solutions in particular products and applications.p ppCHOMP has widely expanded the business from Mainland China to South Asia, Japan, India, Korea, the US and Europe. In addition, CHOMP has four main competitive advantages to support a long-term growth:competitive advantages to support a long term growth:

Strong technical support and R&D teams with 70 more experienced engineers and technicianstechniciansLong-term and tight relationships with overseas IC design houses Mature marketing and sales system and technical support Reliable quality and lead time (CHOMP has been awarded Advanced Technology Industry Manager System)

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Chomp Culture

▲CapabilityAfter working hard for years, CHOMP sustains a good reputation in the IC industry by strong marketing and R&D capabilities. Moreover, we have long-term relationships with famous overseas and local enterprises, institutions and OEM manufacturersfamous overseas and local enterprises, institutions and OEM manufacturers

▲TeamChomp Technology consists of a big team of many individual branches in China, famous consultant firms high educational institutions investment companies and over sixtyconsultant firms, high educational institutions, investment companies and over sixty experienced staff for high efficiency and performance.

▲StrategyThe strategies of CHOMP focus on meeting customer requirements in terms of timeThe strategies of CHOMP focus on meeting customer requirements in terms of time, quality and cost. In addition, we thoroughly understand different customers have different expectations, cultural backgrounds and financial situations. Our provision of unique services which make us became a first class company in the industry.

▲ConceptTeamwork, hardworking, aggressive and innovation are the characteristics of our business as well as the traits of our staff. CHOMP achieves customer satisfaction fully by

i i li d ffi i d ff i i i l icontinuous improvement on quality and efficiency, and offering innovative solutions.

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Company Organization

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Chomp Staff Allocation

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Employee Status

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From 2007 to 2008, the R&D team worked very hard and finished many developments. Chomp applied several software registration rights and patents; and got “Software Enterprise” certification in 2008.

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In 2009, Chomp founded a new R&D team, which focuses on the development of the Operating system based on 32bit ARM MCU and got a great success, so Chomp won the “National High-Tech Enterprise” certification in Oct. 2009.

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Summary

software design: program product software to meet customers special requirements and provide customized solution design for small home appliances and education electronicshome appliances and education electronics.

hardware design: design hardware PCB board and electronic schematic diagram according to customers requirementsschematic diagram according to customers requirements.

sample demo design: make testing sample for customer to realize all the hardware and software functions.all the hardware and software functions.

program test: engineers and technicians will check and test all the functions to ensure the high-quality program and sample.g q y p g p

production follow: guide the production line all the way from the first software design to the mass production to ensure its stability in g p yMP.

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In 2001, Mr. Jason Xu quitted the good job in foreign d f ll d f d hicompany and carefully prepared to found his own

company. After a period of hard working, he finally set up “Chomp Technology LTD” on 24th December 2001Chomp Technology LTD on 24th December, 2001. After a year, Chomp kept employing excellent staff and enriched the R&D team. In 2002, there were over 30enriched the R&D team. In 2002, there were over 30 employees, which was a big step compared with the 3 employees one year ago. The developed products also expanded from education electronics to toys, gifts and home electronics.

h b i k i h l i lAs the business keeps growing, the sales team is also expanding! In Oct, 2004, Chomp founded another branch office in Shunde cityoffice in Shunde city.

Page 14: Company profile 2014 by chomp

In 2005, the employee reached 50 persons and the company rules and regulations were continuously improved, which has formed the unique company culture of Chomp: T k H d ki St i i d I ti !Teamwork, Hardworking, Striving, and Innovation!In early 2006, the employees were over 80 persons. The office area can not meet the requirement of the expandingoffice area can not meet the requirement of the expanding, so another office which is about 1200㎡ was rented in March of 2006..To expand the business and provide better service for customers, we renamed “Chomp Technology LTD” as “Chomp Microelectronics LTD” in 12th May, 2006, and it becomes general tax payer.

Page 15: Company profile 2014 by chomp

From 2007 to 2008, the R&D team worked very hard and finished many developments. Chomp applied several software registration rights and patents; and got “Software E t i ” tifi ti i 2008Enterprise” certification in 2008.In 2009, Chomp founded a new R&D team, which focuses on the development of the Operating system based onon the development of the Operating system based on 32bit ARM MCU and got a great success, so Chomp won the “National High-Tech Enterprise” certification in Oct. g p2009.In Oct. 2010, the top managers visited Sonix Taiwan factory. During the visiting, they enhanced the communication on technology and business, and learned th t h l t dthe new technology trends.

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In January 2011, Chomp got the award of “Outstanding Performance of 2010” from Sonix. From then on, Chomp k l di th k t f th d ti l l t ikeeps on leading the market of the educational electronics; and reaches a new step by proving considerate service for customers and the advanced management system.customers and the advanced management system.In 2011, Chomp organized a team working on the Linux, android and IOS system for high level smart devices for y gkids, such as learning tablets, baby monitor. Also in this year, Chomp started good cooperation with Allwinner on h d i l i f kid d hthe smart device solution for kids and has got great success

on the worldwide market.

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In 2012 and 2013, Chomp developed successfully the kid tablets for oversea customers based on the Android platform, which makes Chomp grow to a new stage!

I J 18th 2014 Ch h d t th b ttIn June 18th, 2014, Chomp has moved to another better building because of company expansion. Chomp will continue to try its utmostto support its customers with bettercontinue to try its utmostto support its customers with better services and better products in both domestic and foreign market.New Headquarter : 12/F, JunZi Plaza Interchange of Qiaoxiang Road and Qiaocheng East Road, Futian District, Shen hen ChinaShenzhen, China.

Chomp will keep on moving and provide better and more professional service for customer.professional service for customer.

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Service 1: Software Design

Chomp can provide the customized software design based on assembly C Java etc to meet customer’s requirement forassembly, C, Java, etc. to meet customer s requirement for different products.

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Service 2: Hardware DesignChomp also can do the hardware design for the whole product: circuit diagram design, PCB layout, etc…

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Service 3: Demo Samples

We can assemble the demo samples for customer to test the software, so that it can speed up the development process, and make sure the software a ca speed up e deve op e p ocess, a d a e su e e so wa equality is good.

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Service 4:Debug

We have a test team which will test and debug our software, to make sure that the software we release to customer works stablemake sure that the software we release to customer works stable, and no serious bug.

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Service 5:Follow up the Production.Apart from the software and hardware design, we will follow up the production in factory too, start from EP, PP, until MP, and provide the technical service to the factory

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Partners

www.zc-kidology.com/Support/Partner.html

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Product/Solution proposal

Ch h l ti d th l ti Chomp has many solutions, and these solutions are mainly for the below 4 kinds of products:

1.Kid tablets;2.Reading/talking pen with OID technology;3.Kid learning pad solution;4 Wireless and interactive toy solution4.Wireless and interactive toy solution.

Let’s see more details in the following content.g

Page 26: Company profile 2014 by chomp

Product  Proposal­­­kid tablet

For Kid Tablet, Chomp already have the double system(android system + parental system) with Android4.4 version. Chomp can provide customized parental management system and multi profile system Our multi profile system with android4 2 already passed the google GMS test in 2013 basedsystem. Our multi profile system with android4.2 already passed the google GMS test in 2013 based on Allwinner A20 platform; and we are going to launch the GMS version with android 4.4 based on Allwinner A23 platform in September 2014. On the hardware side, we are going to launch the A23/A33 compatible PCB layout based on our own ID design. Apart from these, we also have products which are using A31S, A31, A10, A13 platforms.Based on the good cooperation with Allwinner, Chomp has successfully developed the kids tablet solution for oversea customers, as well as China market.

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KIDS Tablet Specification

CPU A13 Dual Core 1Ghz,  512MB DDR3

Display 5 inch 800*480 HD TFT with resistor Touch Screenp y

operation system Android4.2

Camera No

Network Built‐in Wi‐fi

Flash memory 2GB/4GB/8GB/16GB

Color Blue, Pink

Battery UL certified, Li Battery 3000mhA

Weight 1.1KG

Certification FCC,CE,ROHS,3C, GMS

Page 28: Company profile 2014 by chomp

KIDS Tablet Specification

CPU 7 Inch A23 Dual Core 1.5Ghz, 1GB DDR3Flash up to 32GB

OS Android 4.2

Resolution 1024*600 HD TFT (P+G) Touch Screen

Network Inbuilt Wifi 802.11 b/g/n, /Bluetooth 4.0

Video: Support HD video decoding (1080, 720, 480P), such as H.264, 263 C 1 G 1 2 3 5 6 263 / 8Support H. 263, VC‐ 1, MPEG‐ 1, 2, 4, DIVX‐ 3, 4, 5, 6, XVID, H263, WMV7/ 8, 

VP6, AVS and other popular video formatsAudio: MP3, WMA, OGG, FLAC, APE, AAC, AC3, ATRA, DTS

Camera front 0.3 Mega, back 2 Mega

Battery polymer lithium battery 3000‐4000mAH

USB USB2.0 high speed transmission

Color Blue PinkColor Blue, Pink

Weight 1.2KGCertification FCC,CE,ROHS,3C,GMS

Page 29: Company profile 2014 by chomp

KIDS Tablet Specification

CPU 7 Inch A31S Quad Core 1.0 Ghz, 1GB DDR3, Flash up to 32GBOS Android4.4

Resolution 1024*600 HD TFT (G+G) Touch Screen

Network Inbuilt Wifi 802.11 b/g/n, /Bluetooth 4.0

S

Video: Support HD video decoding (1080, 720, 480P), such as H.264, H. 263, VC‐ 1, MPEG‐ 1, 2, 4, DIVX‐ 3, 4, 5, 6, XVID, H263,Support H.264, H. 263, VC 1, MPEG 1, 2, 4, DIVX 3, 4, 5, 6, XVID, H263, 

WMV7/ 8, VP6, AVS and other popular video formatsAudio: MP3, WMA, OGG, FLAC, APE, AAC, AC3, ATRA, DTS

Camera front 0.3 Mega, back 2 Mega

Battery polymer lithium battery 3000‐4000mAH

USB USB2.0 high speed transmission

Color Blue, Pink

Weight 1.2KGCertification FCC,CE,ROHS,3C,GMS

Page 30: Company profile 2014 by chomp

Product  Proposal­­­4G LTE kid tablet

Since the 4G LTE technology is covering more and more area in the world. We can see the good potential market with LTE products. As a l i d d i l dlearning and education tool product with huge content for kid, kid tablet could be a good LTE device and the 4G LTE technology can bring the fast dataLTE technology can bring the fast data transmission from server to the end users. Chomp is one of the first solution house that using LTEsolution house that using LTE technology and our product will hit the market in October 2014.

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Product  Proposal­­­Reading pen

Reading pen is another featured product among of all in Chomp.  Reading pen uses the OID (Optical Identification )technology, which can catch the image pattern that i t d th b k d t i th di d Thi di /t lkiprinted on the book and trigger the corresponding sounds. This reading/talking pen 

make the book reading interested. What’s more, we have developed a few type of games that can be interactive with kid, which make the kid love reading.For more interactive solution we have wireless (2 4G wireless moduleFor more interactive solution, we have wireless (2.4G wireless module, bluetooth)reading pen solution with TV out function, which can have richer content displayed on TV or other smart device, which can bring more fun for kids.

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Product  Proposal­­­kid learning pad

Kid learning pad is the solution that developed specially for China mainlandKid learning pad is the solution that developed specially for China mainland market. Chomp developed this wireless position definition technology and can make the standard teaching book be recognized when it is put on the pad. The t d t t h h f th b k th d t l th t t ithstudents can touch anywhere of the book on the pad to learn the content with listening and reading, as well as the colour LCD display on the side of the pad.

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Product  Proposal­­­interactive toy

Under Chomp’s design philosophy, story teller should be increasingly environmental and t i t d hild M th h ld b b d t i d t hildnontoxic towards children. Moreover, they should be more abundant in order to amuse children.

Till now ,we have mature interactive solution for voice toys, like Story Teller with voice recognition technology and tone detection technology. Besides this, we also have solutions for LCD Games voice IC with build in LCD controllerLCD Games voice IC with build in LCD controller.

Chomp is aimed to provide the norvelest and most attractive voice solution for Children.

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Product  Proposal­­­wireless/RC toy

Chomp has also expaned its arms to the remote control electornics field. Chomp’s own Featured QuadCopter has p Q palready on market. And have more solutions for RC plane, RC car, RC home electronic products etcelectronic products, etc.

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LCD Games for Small KIDS

Page 36: Company profile 2014 by chomp

Social Websites

Follow Chomp Social Websites to Get more Detailed Information from Chomp in Time

www zc-kidology com (EN)

Information from Chomp in Time ~ ~ ~

www.zc kidology.com (EN)www.chomptech.com (CN)

i / kid ltwitter.com/zckidology

zc-kidology.blogspot.com

youtube.com/user/zckidology

gy g p

pinterest.com/zckidology2014

linkedin.com/company/chomp-microelectronics-ltd

Page 37: Company profile 2014 by chomp

THANKS!THANKS!Chomp Microelectronics Ltd.