Key information should be easy to read from a distance to held draw people to the poster and create a hierarchy in the text.

1

Poster design is a great time to try a typeface or color palette that might be too “crazy” for other projects. Experiment with it.

2

Knowing where the design will live can help you make choices about how to create it.

3

When it comes to posters, use exaggerated spacing between elements; the extra spacing will dramatically increase visual impact and readability at distances.

4

The call to action is often the event information or a contact point in poster design.

5

Try something that you’ve wanted to do or take the opportunity to learn a new technique or skill.

6

One of the things that separate a highly successful brand from the rest is consistency in their presentation and style.

7

Create Focus with Typography. Some of the best posters are made with type and color, with no images or illustrations.

8

Print ad material in good quality

9

Look for illuminated places for best visibility

10

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