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http://socialmediaonlineclasses.com/pinterest-101-creative-marketing-through-discovery-and-inspiration/ Pinterest Marketing for Business. How to use Pinterest to creatively inspire women in an easy-to-use visual social network. Easier than Facebook, more visual than Twitter, and a great way to discover possibilities.
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PinterestMarketing
Presented by:
Maria Peagler@SM_OnlineClass
www.socialmediaonlineclasses.com
What Makes Pinterest Unique?
Visual Social Network
Majority Women
Source of Inspiration
Invitation-Only
Pinterest Basics
Boards
Pins
People
What Can I Pin?
Photos
Videos
How Do I Pin?
ConnectwithFollowers
What CanPinterest Do
for Me?
Pinterest Case Study: Solopreneur Success
Kate Bryan - NC Hair Stylist
● Recorded hairstyle videos● Uploaded to YouTube● Embedded videos on her blog
What Did Kate Do Well?
Keys to Kate's Success
● Offered a Pin It button on her blog● Included photo thumbnails w/video
Kate's Results
● Blog Subscribers: 20,000+● Pinterest Followers: 68,000+● YouTube Views: 9 Million +
Case Study Takeaways
● Kate understood the POWER of VISUAL● She made it easy to SHARE● She didn't do everything perfectly: has far too many
comments to respond to them● Kate grew by offering helpful video tutorials that she
recorded in her bathroom, not in a slick production studio
How?
Provide Inspiration
Promote Possibilities
Don’t Sell orMarket
3 C’s:Create CurateCultivate
DevelopCreativeThemes
Thank You!http://pinterest.com/mariapeagler
Follow Me
facebook/socialmediaonlineclasses
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Classes blog
linkedin.com/in/mariapeagler
@SM_OnlineClass
youtube/WillowRidgeMedia
pinterest.com/mariapeagler