2
2015 © SensorTower Inc. - All Rights Reserved. SensorTower.com Ad Intelligence Ad Intelligence Shape your acquisition strategy Ad Intelligence is a market insights and decision making platform for the mobile ecosystem. Get intelligence on the way your competitors are spending, their art direction, & which networks drive their growth. Our solution allows you to drive quality traic and increase your app’s reach. With Sensor Tower’s Ad Intelligence, you can: Analyze the creative assets that drive your competitor’s campaigns. Discover which ad networks serve impressions for your competitors. See which publishers are running burst campaigns each week. Learn whether a trending app is being driven by organic or paid discovery. Explore new campaigns your top prospects or competitors launched in the last week. Sensor Tower’s Ad Intelligence helps us see the big picture and the smallest one, down to hundreds of thousands of creative assets. It informs our ad buys & shapes our acquisition strategy. Mike Evans, VP Digital Marketing { { Trusted by these mobile leaders: Testimonials:

One-Pager: Ad Intelligence

Embed Size (px)

Citation preview

2015 © SensorTower Inc. - All Rights Reserved.

SensorTower.com

Ad Intelligence

Ad IntelligenceShape your acquisition strategyAd Intelligence is a market insights and decision making platform for the mobile ecosystem. Get intelligence on the way your competitors are spending, their art direction, & which networks drive their growth. Our solution allows you to drive quality traffic and increase your app’s reach.

With Sensor Tower’s Ad Intelligence, you can:

Analyze the creative assets that drive your competitor’s campaigns.

Discover which ad networks serve impressions for your competitors.

See which publishers are running burst campaigns each week.

Learn whether a trending app is being driven by organic or paid discovery.

Explore new campaigns your top prospects or competitors launched in the last week.

“ ”Sensor Tower’s Ad Intelligence helps us see the big picture and the smallest one, down to hundreds of thousands of creative assets. It informs our ad buys & shapes our acquisition strategy.

Mike Evans, VP Digital Marketing{ {

Trusted by these mobile leaders:

Testimonials:

2015 © SensorTower Inc. - All Rights Reserved. SensorTower.com

Ad Intelligence

Analyze top creativesFind the most effective creatives from your competitors and use that knowledge to drive conversion of your own campaigns.

Dig into the details of ad creatives, including the ad network that served the ad, the device type, the resolution of the creative, and when it was first and most recently captured. Observe characteristics of top ad creatives and utilize these learnings to optimize your own strategy.

Uncover your competitor’s paid acquisition strategyFind out where your competitors allocate their budget. Quickly see how their spending changes day-over-day on all of their ad networks.

With Ad Intelligence you can quickly see if a boost in the Top Charts was due to an ad spend, or from organic viral growth. Research the spending strategy of your competition and use it to your advantage as you budget for and strategize your next mobile app install ad campaign.

Discover your share of inventoryKeeping your pulse on who is pushing in a particular geographic can be time consuming. Ad Intelligence quickly shows you which apps pushed the most inventory last week with Impression Leaderboard. Want to know who is running burst campaigns in Australia across all major networks? Top Advertisers makes this quick & easy to analyze.