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Retail’s BIG Show 2017 | #nrf17 Retail’s BIG Show 2017 | #nrf17 Uniting In-Store and Digital Channels: 7 Success Stories KARIM ISKANDAR, EVP, Global Sales, BookingBug

An17 exhibitor insights uniting in-store and digial channels_booking bug_karim_iskandar

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Page 1: An17 exhibitor insights uniting in-store and digial channels_booking bug_karim_iskandar

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f17 Uniting In-Store and Digital

Channels: 7 Success StoriesKARIM ISKANDAR, EVP, Global Sales, BookingBug

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About BookingBug

2008 100+

100 326

ISO 27001Established 9 years

agoEnterprise clients in Retail,

Financial Services, Government and Telecoms

Staff around the world

Global offices: Boston, London and

Sydney

Fastest growing technology company in the UK, 79th in

Europe, according to Deloitte

Data security at the heart of everything

we do

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BookingBug is a global platform for seamlessly enabling all bookings for all organizations and consumers across all channels

All BookingsAppointmentsClasses & CoursesEventsReservationsEnquiries

All Organizations All ChannelsRetailBankingTelecomsHealthcareEducationGovernmentSMEsAnd more

OnlineMobileIn BranchContact Center

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Benefits in uniting in-store and digital channels

Improve customer lifetime value

Leverage data to create

personalized marketing

Seamless user

experience on all

channels

Customer experience and loyalty

Manage staff and improve

associate experience

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f17 56% will still typically

shop mainly in-store

35% a mix of online and in-store

Trends in uniting in-store and digital channels

Source: Nationwide research study of 1,000 US consumers in December 2016

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Store purchases are better in-store v

Online purchases

Trends in uniting in-store and digital channels

Getting the product fast 79% v 9%

Answering product

questions 50% v 22%

Getting a sense of the

brand 42% v 15%

Helping choose what to

buy 34% v 28%

Source: Nationwide research study of 1,000 US consumers in December 2016

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Trends in uniting in-store and digital channelsWhat do retailers need to improve

to encourage visits?

Better staff attitude &

knowledge 87%

More access to trained staff

80%

Chance to pre-book with

staff 47%

Source: Nationwide research study of 1,000 US consumers in December 2016

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Trends in uniting in-store and digital channels

of consumers are interested in setting up staff access online ahead of their store visit

53%

Source: Nationwide research study of 1,000 US consumers in December 2016

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reduction in admin tasks - staff can

focus on customers

75%

increased bookings20K

Centralized appointment data provides a holistic view of customers

Business Impact

Free classes generate customer

loyalty

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bookings per month

15K

increase in basket size

3x

use data to drive

marketing campaigns

initiative/solution demand-driven by

consumers

Business Impact

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exceeded revenue expectations

75%

more than doubled appointment

volume over 2 years

2x

Business Impact

in-store and at-home

services and expanding

15Great mix of phone, web and in-store

bookings

Provide exceptional

customer service and build stronger customer

relationships

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Business Impact

Bookings in 2 days after

email campaign

400

stores across Europe

105

Increased appointment

volume

10x

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unique users visited

booking website

10Kclients made

bookings

2.5K

items purchased

from free and paid bookings

1KBusiness Impact

2 weeks after launch

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real time visibility

across stores

88

increase in customer bookings

25%use data to

drive marketing campaigns

Business Impact

reduced employee downtime

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Business Impact

Box office & online solution

growth in sales since

implemented 3 years ago

25%

Used data to improve CX

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store roll out with quick and easy

adoption by staff

80Topline increase in revenue for holiday sale

Improved customer

experienceBusiness Impact

Improved associate

experience

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Efficiency & AX

Benefits in uniting in-store and digital channels

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Utilization & New

Revenues

Benefits in uniting in-store and digital channels

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Data & Insights

Benefits in uniting in-store and digital channels

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CX

Benefits in uniting in-store and digital channels

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Efficiency & AX

Utilization & New

Revenues

Data & Insights CX

Benefits in uniting in-store and digital channels

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www.bookingbug.com

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