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Smart Recruitment Marketing

Improving information flow to improve hiring outcomes

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Page 1: Improving information flow to improve hiring outcomes

Smart Recruitment Marketing

Page 2: Improving information flow to improve hiring outcomes

Careers

Often we make it difficult for candidates who want to work with us…

Page 3: Improving information flow to improve hiring outcomes

Application

Screen

Interview

Hire

Applicant Tracking Funnel

And thousands of visits are wasted because hiring pipelines start with an application.

Page 4: Improving information flow to improve hiring outcomes

ATS

Ignoring 99% of the candidates in the funnel just because they didn’t apply.

Page 5: Improving information flow to improve hiring outcomes

Now you can turn anonymous visitors into candidates.

Page 6: Improving information flow to improve hiring outcomes

ATS

Get to know them before they apply.

Page 7: Improving information flow to improve hiring outcomes

There are thousands of great people interested in working for you.

Attract, Identify, Nurture and Hire.

Page 8: Improving information flow to improve hiring outcomes

Headline use cases

Showcase employer brand across multiple channels

Present & explain different EVP’s.

Engage and identify interested candidates

Target specific audiences with relevant content

Nurture relationships

Improve candidate experience

Understand true source of hire

Page 9: Improving information flow to improve hiring outcomes

Shane Gray | [email protected]