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O V E R V I E W00 // PREAMBLE01 // DEFINING THE DOWNIE DISTRICT02 // MOMENTUM OF CHANGE03 // THE OPPORTUNITY & CATALYST04 // THE CONCEPT IN ACTION05 // SUCCESS STORIES06 // GOALS07 // SUMMARY
S T R A T F O R D... is renowned as a vibrant, creative, and cultural community, expressed by its famous theatre company, pronounced history, innovative cuisine, garden city landscape, and well-conserved Victorian architecture.
despite its accolades, Stratford has untapped potential waiting on its doorstep. the CNR Site is 17 acres of prime, centrally located land in the heart of one of Canada’s most celebrated communites ...
... which just so happens to house a historical relic of unparalleled potential, and a satellite campus of Canada’s leading university of innovation.
AN OPPORTUNITY LIKE DOES NOT COME AROUND EVERY DAY!
- JANE JACOBS
“ D E S I G N I N G A D R E A M C I T Y I S E A S Y , R E B U I L D I N G A L I V I N G O N E T A K E S I M A G I N A T I O N ”
BUILDING ON EXISTING ASSETS ...
AVON THEATRECITY HALL
UW DIGITAL MEDIA CAMPUSSTRATFORD GENERAL HOSPITAL
STRONG RETAIL
HERITAGE CONSERVATION DISTRICT
MARKET SQUARE
LIBRARY
COURT HOUSE
FESTIVAL THEATRE
PATTERSON THEATRE
VIA RAIL STATION
LAWN BOWLING
TENNIS COURTS
SKATE PARK
SCHOOL SITES
TENNIS CLUB
HAMLET PUBLIC SCHOOL
PARK
ALLMAN ARENA
CANOE RENTALLIONS POOL
CENTRAL HIGH
QUEEN’S PARK
AVON THEATRECITY HALL
UW DIGITAL MEDIA CAMPUSSTRATFORD GENERAL HOSPITAL
STRONG RETAIL
PEDESTRIAN LINKAGES
MARKET SQUARE
LIBRARY
COURT HOUSE
FESTIVAL THEATRE
PATTERSON THEATRE
VIA RAIL STATION
LAWN BOWLING
TENNIS COURTS
SKATE PARK
SCHOOL SITES
TENNIS CLUB
HAMLET PUBLIC SCHOOL
PARK
ALLMAN ARENA
CANOE RENTALLIONS POOL
CENTRAL HIGH
QUEEN’S PARK
AND PEDESTRIAN CIRCULATION ...
ESTABLISHED NEIGHBOURHOOD
ESTABLISHED NEIGHBOURHOOD
ESTABLISHED NEIGHBOURHOOD
DOWNTOWN CORE
RAIL LANDS & OPEN SPACE
AND STRONG NEIGHBOURHOODS ...
ESTABLISHED NEIGHBOURHOOD
ESTABLISHED NEIGHBOURHOOD
ESTABLISHED NEIGHBOURHOOD
RAIL LANDS & OPEN SPACE
AVON THEATRECITY HALL
UW DIGITAL MEDIA CAMPUSSTRATFORD GENERAL HOSPITAL
STRONG RETAIL
PEDESTRIAN LINKAGES
MARKET SQUARE
LIBRARY
COURT HOUSE
FESTIVAL THEATRE
PATTERSON THEATRE
VIA RAIL STATION
LAWN BOWLING
TENNIS COURTS
SKATE PARK
SCHOOL SITES
TENNIS CLUB
HAMLET PUBLIC SCHOOL
PARK
ALLMAN ARENA
CANOE RENTALLIONS POOL
CENTRAL HIGH
QUEEN’S PARK
DOWNTOWN CORE
HERITAGE CONSERVATION DISTRICT
THE CNR SITEA CRITICAL CONNECTOR OF STRATFORD’S HERITAGE, UNIQUE SUCCESSES, AND FUTURE OUTLOOK
CURRENT & POTENTIAL MOMENTUM
ERIE STREET PARKADE PROPOSALS
MARKET SQUARE
ST JOHNS UNITED
388 DOWNIE RESTORATION
BRADSHAW HOTEL
FLATIRON RESTORATIONMCDOUGAL DEVELOPMENT
YMCA EXPANSION
PROPOSED DISTILLERY
POUNDER BROS LOT
UW DIGITAL MEDIA CAMPUS & EXPANSION PLANS
POLICE STATION SITE
LARGE UNDERUTILIZED PARK
VIA RAIL STATION
& TRAIN FREQUENCYNEW BUSINESS INCUBATOR
EMPLOYMENT NODE (HOSPITAL)
EMPLOYMENT NODE
MARKET SQUARE REDEVELOPMENT
YORK CLOSE RETAIL EXTENSION
70 UNIT MULTI RESIDENTIAL
CNR BUILDING
& PROPERTY
RIVERSEDGE COLLABORATION INITIATIVES
388 DOWNIE RESTORATION
BRADSHAW HOTEL
70 UNIT MULTI RESIDENTIAL
CNR BUILDING
& PROPERTY YMCA EXPANSION
YMCA EXPANSION 70 UNIT MULTI RESIDENTIAL PROJECTS AWAITING CITY’S APPROVAL OF RIVERSEDGE’S ADAPTIVE REUSE PLAN FOR THE FORMER CNR SITE
ST PATRICK STREET
COOP
ER S
TREE
T
GEORGE STREET
DOURO STREET
GRANGE STREET
MARKET PL
BRUNSWICK ST
FALSTAFF STREET
YMCA
BRADSHAW
VIA RAIL
388
CITYHALL
JUSTICEBLDG
MILTON STREET
KENT LN
SHAKESPEARE STREET
ST DAVID STREET
WATERLOO STREET S
FLATIRON
VIA RAIL STATION
CNR BUILDING& PROPERTY
ESSEX-GODERICH LINE - UNDER UTILIZED
VIA RAIL - TORONTO(UNDER UTILIZED)
VIA RAIL - LONDON (UNDER UTILIZED)
UWW
ELLI
NGTO
N ST
REET
DOWNIE STREET
THE DOWNIE DISTRICT
DOWNIE STREET
ST PATRICK STREETW
ELLI
NGTO
N ST
REET
COOP
ER S
TREE
T
GEORGE STREET
DOURO STREET
GRANGE STREET
MARKET PL
BRUNSWICK ST
FALSTAFF STREET
YMCA
BRADSHAW
VIA RAIL
388
CITYHALL
UW
JUSTICEBLDG
MILTON STREET
KENT LN
SHAKESPEARE STREET
ST DAVID STREET
WATERLOO STREET S
CNR BUILDING
FLATIRON
PARKING STRUCTURE
DEMONSTRATION PLAN
PARKING
T H E D O W N I E D I S T R I C TThe former CNR site offers an unparalleled opportunity for the City of Stratford to strengthen and link the downtown, adjacent neighbourhoods and beyond through the creation of a holistic and integrated Downie District Framework Plan.
the plan presents a valuable opportunity to advance the City’s planning and economic development goals.
The Downie District will reflect the highest order of city building principles. It will provide a model for ecologically sensitive, adaptive, entrepreneurial, and walkable urban development.
THROUGH INCREMENTAL GAINS ON THE SMALL SCALE ...
EVENTS // POPUPS // FAIRS // MARKETS // MUSIC // LARGE SCALE ART EXHIBITS // EDUCATION // FOOD // CAFÉ // THEATRE // SETS // FILMS //INTERPRETATION
// BIKE RENTAL – TRAIL HEAD
AND A CATALYST FOR SO MUCH MORE ...
FORMALIZED VENUES // RESTAURANTS // UW FACULTY EXPANSION // MUSEUM // PERMANENT FESTIVAL SPACE // INNOVATION // DEMONSTRATION // STORMWATER
MANAGEMENT // DISTRICT HEATING // GEOTHERMAL //CITY BUILDING
T H E D O W N I E D I S T R I C T• Becomes the physical connector of neighbourhoods that is paramount to the success
of the Downie District;• Becomes a social and innovation hub that fosters the entrepreneurial spirit of the
existing economy and future economy of the City of Stratford;• Becomes an exciting destination for residents, visitors, students and businesses alike.
• A Riversedge Developments project;• 34 Acres of waterfront property within the canal district;• Significant heritage buildings on site;• Steps from downtown Sault Ste Marie.
M I L L S Q U A R ESAULT STE MARIE ON
ACTIVATOR OF THE CANAL DISTRICT NEIGHBOURHOOD PLAN
Priority Projects are:
Gore Street Streetscape Improvements (Design & Construction);
Huron Street Welcome Parkette and Streetscape (Design & Construction);
Queen Street Furnishings Update (Design &
Install);
Signature Park (Design & Construction);
Bay Street Streetscape (Design &
Construction);
John Rowswell HUB Trail Spokes (Conceptual Design).
Downtown Campus Working Group
Long Term Projects are:
John Rowswell HUB Trail spokes
(Construction);
Huron Street Roundabout (Design &
Construction;
Bay Street West (Design & construction).
1
1
2
2
3
3
4
5
6
7
A D O W N I E D I S T R I C T F R A M E W O R K P L A NC A N :• Leverage the distinct sense of place• Create a new publicly accessible space• Tell the story + remember the significance• Improve pedestrian network and open space• Establish a cultural and social hub• Develop an integrated public realm plan
DOWNIE STREET
ST PATRICK STREET
WEL
LING
TON
STRE
ET
COOP
ER S
TREE
T
GEORGE STREET
DOURO STREET
GRANGE STREET
MARKET PL
BRUNSWICK ST
FALSTAFF STREET
YMCA
BRADSHAW
VIA RAIL
388
CITYHALL
UW
JUSTICEBLDG
MILTON STREET
KENT LN
SHAKESPEARE STREET
ST DAVID STREET
WATERLOO STREET S
CNR BUILDING
FLATIRON
PARKING STRUCTURE
DEMONSTRATION PLAN
PARKING
THE DOWNIE DISTRICT FRAMEWORK PLAN
As this presentation illustrates, the current momentum of recent and new initiatives, including, but not limited to the establishment of the University of Waterloo Digital Media Campus to the excitement generated by the Riversedge Development Group surrounding the reconception of the Bradshaw Building, to the unparalleled potential of the CNR Structure, the City of Stratford has a unique opportunity to capitalize on this momentum and generate a Downie District Framework Plan.
The Planning Partnership previously worked in collaboration with Greenberg Consultants, Riversedge Developments, and the City of Sault Ste. Marie in developing the Canal District Neighbourhood Plan. Upon realizing they had stumbled upon an architectural asset in the former St. Mary’s Paper Mill, Riversedge Developments approached the City of Sault Ste. Marie. The Canal District Neighbourhood Plan was initiated so to capitalize on the former St Mary’s paper mill heritage buildings, as well as a lengthy list of existing, but neglected assets in the immediate viscinity to provide a guiding framework for immediate development in the Canal District.
As well, in embarking on the Neighbourhood Plan, the City took the important step of developing a tool that will help guide an improved public realm for the Canal District. This Plan will also provide the rationale to support land use decisions, and is a tool that provides a carefully considered vision for what the Canal District can become.
The elements of the Plan emerged from a lengthy and collaborative process involving consultation sessions with local stakeholders, the public and City staff. Since the Plan’s adoption, the City has initiated several priority projects, and the results and excitement are tangible and remarkable.
We at the Planning Partnership are thrilled at the possibility to collaborate with Riversedge Developments and Greenberg Consultants and engage with the City of Stratford on such an exciting initiative that could have such profound impacts on such an already vibrant community.
The development of a Downie District Framework Plan is the logical approach to ensure that the incremental transformation of the District occurs in line with a collective community vision, and one that the community can be proud of.
Max KerriganSenior Landscape & Urban Designer