VISUAL CONTENTMARKETING

Stats You Should Know About

Video onFacebook's NewsFeed increased.

1 2 3 4

Most shared onFacebook brand

pages.

B2B buyers shareon social mediamore frequently.

VIDEO TWITTER PHOTOS INFOGRAPHICS

3.6 X150%

Tweet withimages & get

Retweets.

39%

87%

TWEET A D D A P H O T O U R L T O Y O U R

I T W I L L B O O S T R E T W E E T S B Y

35%

OverallImages& PHOTOS ARETHE MOSTIMPORTANTTACTIC INOPTIMIZINGSOCIAL MEDIAPOSTS.

In-Person Events

Webinar

0:04 / 0:45

Video

BloggingCase Studies

Visual Content is a key component in each of the top5 most effective B2B marketing tactics.

70%

of marketers plan to increase

their use of visual assets in 2015.

3Content formats that B2Bbuyers seek out to research apurchase decision:

Webinars

67%

Case Studies

73%

White Papers

78%

95% of B2B buyers agreed they prefer shorter content.

Interactive content formats suchas SlideShare increased inpopularity during 2014, up from 21% in 2013 to 28% in 2014.

VISUAL

CONTENT

MARKETING

IS A MUST IN YOUR

MARKETING

STRATEGY.

Source: http://blog.hubspot.com/marketing/visual-content-marketing-strategy

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Find outabout visual contentmarketing throughsocial media,

blogging, & booklaunch images.