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To Rent Or To Mortgage: PPC vs SEO And Why You Can't Ignore Either - SearchLeeds 2017 - Arianne Donoghue

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Page 1: To Rent Or To Mortgage: PPC vs SEO And Why You Can't Ignore Either - SearchLeeds 2017 - Arianne Donoghue
Page 2: To Rent Or To Mortgage: PPC vs SEO And Why You Can't Ignore Either - SearchLeeds 2017 - Arianne Donoghue
Page 3: To Rent Or To Mortgage: PPC vs SEO And Why You Can't Ignore Either - SearchLeeds 2017 - Arianne Donoghue
Page 4: To Rent Or To Mortgage: PPC vs SEO And Why You Can't Ignore Either - SearchLeeds 2017 - Arianne Donoghue
Page 5: To Rent Or To Mortgage: PPC vs SEO And Why You Can't Ignore Either - SearchLeeds 2017 - Arianne Donoghue
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Page 16: To Rent Or To Mortgage: PPC vs SEO And Why You Can't Ignore Either - SearchLeeds 2017 - Arianne Donoghue
Page 17: To Rent Or To Mortgage: PPC vs SEO And Why You Can't Ignore Either - SearchLeeds 2017 - Arianne Donoghue
Page 18: To Rent Or To Mortgage: PPC vs SEO And Why You Can't Ignore Either - SearchLeeds 2017 - Arianne Donoghue

Rents Mortgages Properties Deposits

EquityMarket crashes

Rampant price increases

Dodgy landlords

and so much more!

Page 19: To Rent Or To Mortgage: PPC vs SEO And Why You Can't Ignore Either - SearchLeeds 2017 - Arianne Donoghue
Page 20: To Rent Or To Mortgage: PPC vs SEO And Why You Can't Ignore Either - SearchLeeds 2017 - Arianne Donoghue
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Page 22: To Rent Or To Mortgage: PPC vs SEO And Why You Can't Ignore Either - SearchLeeds 2017 - Arianne Donoghue
Page 23: To Rent Or To Mortgage: PPC vs SEO And Why You Can't Ignore Either - SearchLeeds 2017 - Arianne Donoghue
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Page 36: To Rent Or To Mortgage: PPC vs SEO And Why You Can't Ignore Either - SearchLeeds 2017 - Arianne Donoghue

Google’s minimising

organicShopping ads Local/map ads

Tactical changes

Choose your audience

Remarket to existing visitors

Page 37: To Rent Or To Mortgage: PPC vs SEO And Why You Can't Ignore Either - SearchLeeds 2017 - Arianne Donoghue
Page 38: To Rent Or To Mortgage: PPC vs SEO And Why You Can't Ignore Either - SearchLeeds 2017 - Arianne Donoghue
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