This is...

I need a unique identity…

I need the best advice on how to bring my latest ideas to customers and prospects...

I need a place to tellmy story…

WHERE DO I START?

ContentsSTART WITH SNAP 6

YOUR MARKETING ESSENTIALS 7

LAUNCH YOUR IDEA 9

GET TO MARKET 11

DRIVE BRAND AWARENESS 14

HOW SNAP WORKS? 16

WHEN TO #TALKTOSNAP 18

SNAP FACTS 19

WINNERAwards 2016

Running and marketing a business can

sometimes become overwhelming with

the amount of choice you’re faced with, the

decisions you need to make, what to do

now, what’s more important, less important...

what’s essential...

You know marketing matters but that’s where

the choice (and confusion) begins.

Should you advertise or not? Brochure or

Ezine? Everyone’s talking about digital

marketing, mobile marketing, you know

about SEO, Adwords... you know video can

be good.

So much choice, what’s important, less

important, what’s good to do now, later...

Here are the essentials...

4 5

Start with Snap…Snap is the only company in Ireland to provide businesses with essential marketing services all under the one roof.

Our team of designers, digital experts and marketers provide businesses with a range of products and services suitable for each stage of their company’s development - from launch through to ongoing marketing and brand awareness.

We design web, marketing and print solutions for the top 1,000 companies, and being in Ireland since 1984, have become the fi rst port of call for businesses looking for a reliable, innovative and accessible marketing services provider.

Every business – new or established – needs to have a strong identity, a platform

to tell their story and a plan in place to convert that story into sales. That’s

essential marketing.

Essential marketing will give you the tools and confi dence to...

communicate your story to the right people in the most relevant channels at

the right time using the right format – AND make a difference to your bottom line.

But no business is the same and every client and customer responds differently.

What’s essential to some may not be so essential to others.

That’s why, at Snap, every dialogue with our customers starts with an ‘INVESTIG8

form’.

The Health Check takes you through 10 important steps which will allow us to

quickly understand your priorities as a business – so we can design an essential

marketing solution that’s right for you – both on or offl ine.

So what are Essential Marketing Services?

6 7

At Snap, we’ll offer you essential marketing services for every stage of your business growth LAUNCH

At Snap we can help you

launch a new business, a new

idea, a new beginning or

you may want to have a chat

about how we can help you

reinvent your business…

Whatever stage your

business is at there’s always

a chance for a fresh start, a

chance to turn over a new

leaf, a chance to revitalise

your marketing.

LaunchWebsite

Brand Identity Stationery

MarketDigital MarketingEmail MarketingDirect MarketingVideo Marketing

Marketing Literature

On-going Awareness

SignageBranded Promotional

Products

8 9

CRE8 IDEAS

Brand Identity – because you are unique We have the highest number of graphic designers under the one roof, which

means we can get a lot of creative brains together to design an identity for you

that’s truly unique, that reflects your business, sets you apart from the competition

and is transferable across a variety of different channels.

Web – because you need to tell and sell your story

Snap leads the country in web design and web technology. We have delivered

100s of websites for small and large businesses. All our websites are responsive

which means they automatically work across all devices including smart phone,

tablet or desktop. Our digital designers, copywriters also work closely with the

technical team to make sure that your content is not only telling your story but is

scoring well in searches by your customers and prospects.

Stationery – because you need to make your mark

At Snap our graphic designers and print specialists always work together as a

team to develop custom designed, personalised stationery - from the creation of

your first business card and stationery templates through to the management of

the production process – including advice on paper stock, weights, colour, texture

and printing techniques.

Marketing your business is

essential to stay ahead of

your competitors and getting

noticed.. .

But how do you stay one

step ahead if you’re unsure of

the best way to reach all your

audiences?

Cut through the clutter and

noise. Talk to Snap.

Let us guide you through all

the options. Reach a solution

that’s right for you, right for

your customers and your

prospects.

10 11

MARKET

Digital marketing – because this is where your clients now do businessAt Snap we are aware that digital marketing is moving at a rapid pace and that the choice of products can sometimes be overwhelming and confusing.

Our priority is to help you understand the pros and cons of each and what’s right for your business. Our specialist online marketing team will advise you on how to drive more visitors to your website, more customers and more sales through a number of advanced digital marketing techniques including SEO (search engine optimisation), Pay per click, Advertising, SmartText, SMS marketing and more.

Email marketing – because your clients like to be treated personallyAt Snap we understand the value of marketing that’s personal, affordable and easy to track. We offer personalised email campaigns that are fully managed from start to finish and instantly measurable.

Video marketing – because your clients want you to show and tellDid you know that video increases time on a website from 1 minute to 5 minutes? And that 52% of customers say that watching product videos gives them more confidence to make purchases online? At Snap we can produce high quality,

affordable videos that complement your brand and bring your story to life.

Direct Mail – because your clients like to get something through their letterboxAt Snap our marketing, design and print experts work together on every direct mail campaign we deliver for our clients – starting with the cleaning of their database, the creation of the concept and design, the personalisation and printing through to the packaging and posting to clients.

Marketing Literature – because your clients like to turn the pages for themselvesAt Snap we can design and print anything in any font, style, colour and print format. But years of expertise means that we’ll always make sure that it’s innovative enough, cutting edge enough and in line with your brand values – and business objectives. Importantly, we’ll make sure that it complements all your digital and online activity so that you tell one powerful, consistent story both on and offline.

12 13

MARKET

Signage – because your clients like to see you’re visible

At Snap all our centres have the experts and the production facilities in house

with the ability to design and print signage in any size or format - whether these

are pull up banners, sandwich boards, exhibition stands, digital signage, building

wraps.

Branded Products – because you like to remind clients that you’re around

At Snap we have the largest choice of personalised promotional products in the

country and we are continuously on the lookout for products that are original,

eye catching, innovative and more importantly something your clients will want to

keep and talk about.

14 15

ON-GOING AWARENESS

You’re proud of your name,

you love your logo – and you

want people to feel the same

about it too. At Snap, we will

brand and print anything

– and we mean anything.

From large exhibition and

conference signage to the

smallest memory stick, a

luxury watch, a sports bottle

– the opportunities are

endless.

Behind the scenes at Snap - no matter what the project is - there’s more than one of

us working on your business. A multi-skilled marketing team with an accumulated

wealth of knowledge nationwide, across a wide range of disciplines. That’s what

you’ll get.

Think you’re only dealing with one person? Your work will be seen, checked,

critiqued (and admired) by more than one. Ready to be unique, innovative and stand

out in your market?

16 17

SO HOW DOES SNAP WORK?

When you’re starting up in business...

When you’re launching something new...

When you need to beat your competition with an innovative solution...

When it’s time to bring colour and drama to an event, a conference, a workforce...

When you’ve been asleep at the wheel for too long... When it’s time to revitalise your marketing...

When you want a quick and easy way to get more attention for your brand... all under the one roof

NOW IS GOOD.

Founded 1st July 1984 – we are a wholly Irish owned business

We’ve designed and delivered 100s of websites in the last four years

We deal with 70% of the top 1000 companies in Ireland

We have 17 Snap centres all over the country – and growing

On an average day at Snap we are dealing with approximately 500 businesses across all our centres

We employ 130 staff in the group

We employ one of the highest number of graphic and web designers in Ireland – with over 25% of our workforce working every day on bespoke creative solutions for our customers

We work with all of the seven Irish universities including UCD, Trinity College, DIT, DCU, NUIG, UL to name a selection

We supply more promotional items to more businesses across Ireland with a choice of over 300 pens, 200 T-shirts and more…

We are winners of the Best Franchise System and Business Practice in 2016

One of only a few printers in Ireland to be fully ISO 9001 accredited – certified by The National Standards Authority of Ireland, Snap has held this accreditation for almost 20 years

There are over 170 Snap centres in Australia, New Zealand and China

FACTS ABOUT SNAPWHEN IS A GOOD TIME TO TALK TO SNAP?

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Snap Group Office2058 Castle DriveCitywest Business Campus, Dublin 24P: 01 466 0525E: info@snap.iesnap.ie

#TalkToSnap