THE BEST (AND WORST) TIMES TO POST ON SOCIAL MEDIA

Towards the end of the week

According to Buffer, many office workers will peruse Facebook when they are in a workday slump, especially towards the end of the week. In fact, engagement rates on Facebook are at about

18% on Thursdays and

Fridays – those pesky days that stand in between you and the weekend. This is an optimal time to post your information because it has a higher likelihood of being seen.

Mondays through Thursdays between 1pm and 3pm

Twitter gets the most views

MONDAYS through

Thursdays around 1

to 3 pm. The worst times to

post are every day after 8pm

and Fridays after 3pm. Further,

Hubspot also points out that posting photos drives interaction. Tweets with photos

have a 36% increase in clicks

and 41% increase in

retweets.

Tuesdays and Thursdays, between 7am and 9amBecause LinkedIn is specifically used for businesses and business professionals, it is often used right before the workday begins and right after it ends, according to Entreprenuer.com. Entrepreneur also says that it is often used on Tuesdays and Thursdays around those times. If you make a post during normal working hours, it is less likely to receive views or bring in any clicks and visits. Try posting your LinkedIn material

on Tuesdays and Thursdaysspecifically at around 7am to 9am local time and avoid posting Mondays through

Fridays between 1pm and

5pm.

G+ is yet another social media site that is best posted to in the morning. Hubspot says that the usual time people are

on G+ is between 9am and

10am. The best time to receive the most engagement on your G+ updates is

Wednesdays at 9am. You will get more interaction and +1’s for posts made on those days. An important fact about G+ and demographics is, according to Hubspot, it is growing rapidly with people

between the ages of 45 and

54 years old. Keep this in mind as you post to G+ and make it friendlier for that demographic.

Wednesdays at 9am

Facebook twitter Google+LinkedIn

Courtesy Social media week