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Successful B2B Content Marketing

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Page 1: Successful B2B Content Marketing
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• Average of 172 shares per post

• Increased blog traffic by 10% month on month

• Content featured on Wamda and Arabian Business

• Generated direct leads for Payfort

Caliber create weekly posts and

monthly infographics for Payfort

targeting the GCC audience.

Page 7: Successful B2B Content Marketing
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Analysis

Promotion

Execution

Personas

Strategy

Page 9: Successful B2B Content Marketing

Personas

Page 10: Successful B2B Content Marketing

Analysis

Personas

Strategy

Page 11: Successful B2B Content Marketing

Analysis

Personas

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6 STEPS TO B2B EMAIL MARKETING SUCCESS 1 · marketing, according to B2B Marketing Insider. On average, 30% of B2B marketing On average, 30% of B2B marketing budgets were allocated

6 STEPS TO B2B EMAIL MARKETING SUCCESS 1 · marketing, according to B2B Marketing Insider. On average, 30% of B2B marketing On average, 30% of B2B marketing budgets were allocated

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