2. CELLPHONES DRASTICALLY CHANGEBEFORE: CELLPHONES WERE FOR
TEXTING AND CALLING NOW: LEVER FOR CALLING CUSTOMERS TO COME TO
YOUR BUSINESSES SMARTPHONES IS FOR BUSINESSES.THE TREND NOW
EXPECIALLYCONSUMERS WANT EVERTHYING ON-THE-GO.WHILE WAITING FOR THE
TRAIN, CONSUMERS SHOP ONLINE OR BUY THEIR GROCERIES ON THE
INTERNET.THEREFOREINNOVATE AND BE SOLOMO! 3.
SOLOMO(SOCIAL-LOCAL-MOBILE)refers to a more mobile-centric version
of the addition of local entries to search engine results. It is a
new marketing strategy. CONSUMERPERSPECTIVE:integration of ones
social media and physical location in mobile phones.
BUSINESSPERSPECTIVE:SoLoMo represents an opportunity to
micro-target prospects and consumers wherever, whenever, with
contextually-relevant content, information or promotion that is
also designed to be shared on social media. Jacey Gulden 4.
CONSUMER DRIVE ACTIONS MOST PEOPLE, THEY CHECK ON THE REVIEWS OF
THE A CERTAIN PRODUCT OR SERVICES EVEN THEIR PRICES OR FIND NEW
PLACE TO DINE IN. TO BE ABLE TO BE FOUND BY POTENTIAL CUSTOMERS YOU
MUST BE EASILY FOUND ON MOBILE PHONES AND THE INTERNET AND ALWAYS
GIVE BEST QUALITY OF SERVICE TO BE ABLE TO HAVE A CONSTANT
INCREASING GOOD FEEDBACKS ON THE INTERNET AND CAN BE EASILY FOUND
ON THE INTERNET. MOBILE APPS DRIVE OPPORTUNITIES ANOTHER TREND
TODAY IS THE USE OF MOBILE APPS SUCH AS FOURSQUARE, YELP, WHERE,
FACEBOOK AND OTHERS. THIS IS AN ACCESS TO PEOPLE TO BE ABLE TO POST
THEIR FEEDBACKS, RATE, LOCATION, PRICES, CHECK-INS AND OTHER PEOPLE
CAN SEE AND CHECK WHAT THESE PEOPLE POSTED AND WHERE THEY ARE
CURRENTLY EATING AND HOW DID THEY LIKE THE PRODUCT. 5.
SMARTPHONESGIVE IMPACT IN BUSINESSES TODAY HAVING THIS INTEGRATED
WITH THE INTERNET AND SOCIAL MEDIA. BUILDCUSTOMERS
COMMUNICATION!THROUGH HAVEA CONSTANT CONNECTION BETWEEN YOU AND
YOUR CUSTOMERS. MAKETHEM CHANNEL.YOURNEWMARKETING 6. Alever for
businesses to help them emerge into the trend of ecommerce.
Anotheris this makes physical stores to become a type of bricks and
click business. Broadensyour market. 7. SMARTEREXPERIENCES
MORESMARTERS APPS WILL BE DEVELOPED. ADVANCEDWAYS OF ADVERTISING
SUCH AS 3D.ASHIFT FROM TWO-SIDED PLATFORM (BUY & SELL) TO
MAKERPLACE (CREATE, BUY & SELL). 8. ONLINEBUSINESS PLATFORM
WILL EXPAND ACCESSIBILITYTO OTHER DISTANT MILES AWAY OF CUSTOMERS
WILL INCREASE. GOVERNMENT TAXINTERVENTIONWILL BE IMPLMENETED TO
ONLINE BUSINESSES. REGISTRATION OF BUSINESS PERMITS WILL BE
NEEDED.
