Embed Size (px)
Citation preview
PARTNER MARKETING FOR THE TRAVEL INDUSTRY
HELLO
@hotelsdotcom @tweetPHG
AGENDA
Reaching new customers in travel
Travel: Why non–traditional partnerships?
Partnerships outside the travel industry
Key Takeaways
How did we get here? Evolution of partner marketing
Contact Us
HOW DID WE GET HERE?
REACHING NEW CUSTOMERS IN TRAVEL
TARGETED OFFER
CONTENT INTEGRATION
WHY NON –TRADITIONAL PARTNERSHIPS
B2B PARTNERSHIPS
PARTNERSHIPS OUTSIDE THE TRAVEL INDUSTRY
TAKEAWAYS
2) What persuasion assets do you have for enabling conversion
3) Think outside the box when it comes to reaching new customers
1) Be granular with the data you provide to existing partners to enable better targeting
THANK YOU
PARTNERSHIPS OUTSIDE THE TRAEmily Brown- Customer Success Director- [email protected]
Michael Long- Senior Manager Affiliates EMEA- [email protected]
