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DIGITAL BRANDING

Online branding strategy

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Page 1: Online branding strategy

DIGITAL BRANDING

Page 2: Online branding strategy

I Nyoman Wahya BiantaraCEO PT. Lumonata

Page 3: Online branding strategy

Branding

Page 4: Online branding strategy

Branding is what people say about you, when you are not in

the room

Page 5: Online branding strategy

Reputasi

Emosi Kesan Percaya

Page 6: Online branding strategy

Brand IdentityThe way you want folks to perceive

you

Page 7: Online branding strategy

LOGO

Strategy

Plan

Kartu Nam

a

KopSurat

Brosur

Website

Print

OutdoorRadio

TV

Media

Sosial

Google

Email

Banner

Mobile

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Branding Adalah Proses Yang Konsisten Secara Terus Menerus

Page 9: Online branding strategy

Brand Activatio

n

Brand Awarnes

s

Brand Image

Brand Value

Brand Loyalty

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Internal Branding

External Branding

Personal Branding

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Online Media

Website

Media

Sosial

Google

Email Banner Mobile

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Kepercayaan

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Desain & Kemasan

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Dengarkan Pelanggan

www.mystarbucksidea.com

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Fokus Pada Kualitas

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13,842,219 viewsDalam 6 hari

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Storytelling

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Online Kontes

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Branding Tidak Murah, Tetapi Tidak Selalu Mahal

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Terima Kasih

[email protected]

http://www.lumonata.com