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WHEN THE ONLY SOLUTION IS INNOVATION: VOLVO’S MARKETING INTERCEPTION

New Partners, New Opportunities For Innovation, Digiday Brand Summit, April 27th, 2016

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Page 1: New Partners, New Opportunities For Innovation, Digiday Brand Summit, April 27th, 2016

WHEN THE ONLY SOLUTION IS INNOVATION: VOLVO’S MARKETING INTERCEPTION

Page 2: New Partners, New Opportunities For Innovation, Digiday Brand Summit, April 27th, 2016
Page 3: New Partners, New Opportunities For Innovation, Digiday Brand Summit, April 27th, 2016
Page 4: New Partners, New Opportunities For Innovation, Digiday Brand Summit, April 27th, 2016
Page 5: New Partners, New Opportunities For Innovation, Digiday Brand Summit, April 27th, 2016

Out Spent 5 to 1

Page 6: New Partners, New Opportunities For Innovation, Digiday Brand Summit, April 27th, 2016

( INTERCEPTION CASE FILM )

Page 7: New Partners, New Opportunities For Innovation, Digiday Brand Summit, April 27th, 2016
Page 8: New Partners, New Opportunities For Innovation, Digiday Brand Summit, April 27th, 2016

Know Who you Are.Dare to Play your own

game.Do more, talk less.