HOW TO

CREATE AN

ONLINE

COURSE

Fall in Love with

your audience will

So, you'reready to

share yourwisdomwith theworld,right?

Soooomuch

wisdom

You've heard that the OnlineCourse Industry is huge.

So you decided ..

Let's create anONLINE

COURSE!

Let's create anONLINE

COURSE!

It can't be that hard,

right?

wrong.

If you want to get results...

If you want your audience tofall in love

with yourcourse content ..

If you want your audience tofall in love

with your course content ..

you need more

You need whatthis guy has.

The benefit of RESEARCH.

Which is a fancy way of sayingyou get to learn from

the MISTAKES of others.

THE WRONG planning, content or delivery

can lead to failure.

for your studentsand Overwhelm

Gah!overwhelm

Let's not do that foryour online course, ok?

We asked 19 Online Course Creators to sharetheir No 1 Tip ...

..for creating online coursesyour audience will

fall in love with.

This is what they said.

Spend some quality time on your course outline.I give myself 7 Days to work on it. The way you unveilyour content is a direct reflection of how quicklypeople are going to be able to learn what you'reteaching them - and implement it.

1

Amy Porterfield

A Quality Outline

Michael Stelzner

When creating acourse, try toactually understandwhat your audienceis interested inrather than creatingsomething you areinterested in. Putthose assumptionsTO THE TEST!

Work from Data,2 NOT INTUITION

Ian Cleary

Help them avoid overwhelm

A big area I focus on is ensuring they don't suffer

overwhelm. We think that we have to provide so much

content but what people want is results. They don't

have time to go through massive amounts of content!

3

Kimberly Murphy

Actionable Lessons

After the right person to teach is selected we then work to

create the lessons in a way that is actionable, so our

students feel equipped with the tools and strategies

needed to do the thing they have always wanted to do.

4

Andrea Vahl

Amswer their Questions

Usually Icreate coursesaround thethings myclients ask themost about. 5

CLICK to get the FULL GUIDE

(all the tips)& CHEATSHEET

SHHHHHHHH

This is just a taste of the experttips. Read the blog post for theextended mix + a coolClickable PDF CHEATSHEET to Plan Your Content based on5 Key Steps.

Downloadthe

CHEATSHEET(and Amy's

Secret Sauce)HERE

...and Amy Porterfieldgives a step-by-stepwalkthrough to her#No1 SECRET SAUCEtip behind selling$6million worth of online courses!

It's on the Cheatsheet too. DOWNLOAD IT

HERE.

...and Amy Porterfieldgives a Step-by-StepWalkthrough to her #No1SECRET SAUCE tipbehind selling$6million worth of courses!

Meet Amy

Antrese Wood

Pick Up the PhoneI took it one stepfurther and calledthem. Yes, I picked upthe phone and calledartists who mightbenefit from thecourse. I tested myideas and proved theconcepts workedbefore I evenstarted buildingthe product. 6

Melonie Dodaro

Beginner LevelJust because you are

extremely familiar with thesubject matter does not mean

that they will be. If you aregoing to make an assumption,assume they are starting with

little to no knowledge.

7

Natalie SissonFans for LifeThe minute you understand their challenge, and can

write according to what they desire most, you will

have fans for life and loyal customers who love

whatever you produce!

8

Melissa Megginson

Help them succeed

If you can figure

out where the

disconnect is

between your

audience’s goals

and how they’re

getting there, you’ll

find the sweet spot

for course content

creation.9

Viveka Von Rosen

Find out what they want

My content manager had this genius idea. He

suggested I ASK my tribe what they wanted.

Turns out the overwhelming majority did NOT want

The Complete Guide to LinkedIn. They wanted to

know how to find higher quality LinkedIn leads. Duh.

10

Rebekah Radice

Be the CatalystFocus all

of yourenergy onbeing the

CATALYST to their

success.

11

Valerie Khoo

Digestible LearningMake sure you structure

the course so that youare creating digestible

learning moduleswhere people not only

feel that have fully understood what

you’ve explained, buthave the confidence

to take action on whatthey have learnt.

12

My participants love the daily videos I give them

throughout my Money Cleanse course. It helped them

feel supported and got to better understand who I

was, what I stood for, and how I could help them

as a living example of what I preach.

13

Caroline Makepeace

Put a lot of YOU into the Course

Kylie Patchett

Your aim withyour course isto help a clienttransform ormove throughsomethingthey eithercannot, or willnot, transformthemselves.

Help them transform14

Phil Mershon

Use their language Through surveys and Google search results,find the exact words your customers andtarget audience uses to describe the painpoint you plan to solve.

15

It helped them feel supported and got to better

Start a Group

Create a private FB group so you can interact

with your customers and answer questions

and continue to give value and build trust

after they have purchased the course.

16

Sue B Zimmerman

Leave Your Ego

To create course

content your

audience falls in

love with you must

spend time with

them, get to know

their wants, needs,

and challenges,

then design toward

that reality.Leave

your ego at the

door and be open to

what your audience

truly needs to be

successful.

17

at the door

Dave Charest

Greg Smith

Gamify your ContentBreak up your course into short digestiblelessons with quizzes for better engagementand to ensure your students haveunderstood your content.

18

19

Kim Garst

ListenOne of the best ways to identify problems is to LISTEN.

When you hear the same problem repeated over and

over, you have "the problem". When you have the

solution to someone’s problem, they will buy. In fact,

they will thank you for reading their mind!

That's 19! But let's stretch this...

http://sociallysorted.com.au/how-to-create-an-online-course/

Then you'll know the secretsthat these

guys do.

So, go...make your fans fall inlove with your content.

PRODUCED BYDesign - Donna Moritz

Images by&CLICK to Read More

& Grab the CHEATSHEET

THE EXPERTSMichael Stelzner - SocialMediaExaminer.com Sue B Zimmerman - SueBZimmerman.com

Natalie Sisson - SuitcaseEntrepreneur.com

Antrese Wood - SavvyPainter.com

Andrea Vahl - AndreaVahl.com

Ian Cleary - RazorSocial.com

Melissa Megginson - TailwindApp.com

Viveka Von Rosen - LinkedIntoBusiness.com

Amy Porterfield - AmyPorterfield.com

Kimberley Murphy - CreativeLive.com

Rebekah Radice - RebekahRadice.com

Valerie Khoo - WritersCentre.com.au

Caroline Makepeace - YTravelBlog.com

Kylie Patchett - KyliePatchett.com

Phil Mershon - SocialMediaExaminer.com

Melonie Dodaro - MelonieDodaro.com

Kim Garst - KimGarst.com

Dave Charest - ConstantContact.com

Greg Smith - Thinkific.com

Listen tothem!

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