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The Future of Incentive Marketing INSTANT WIN INTERACTIVE GAMES They are Popular Because They Work!

Creating Interactive Games for Trade Shows and Other Marketing Events

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Tips on Creating Interactive Games--for trade shows, contests and student recruitment programs. People love playing games and interactive games allow your organization to offer prizes in return for capturing data and building your database--for email lists and social media.

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Page 1: Creating Interactive Games for Trade Shows and Other Marketing Events

The Future of Incentive Marketing

INSTANT WIN

INTERACTIVEGAMES

They are Popular Because

They Work!

Page 2: Creating Interactive Games for Trade Shows and Other Marketing Events

Instant Win Interactive GamesThe Future of Incentive Marketing

Looking for a new inexpensive new way to increase customers loyalty, collect marketing data, or motivate employees ...

Page 3: Creating Interactive Games for Trade Shows and Other Marketing Events

Instant Win Interactive GamesThe Future of Incentive Marketing

Capture name and email addresses of players

Fun, interactive element to add to any promotion or event

Drive traffic to your website with the incentive of winning a prize

Flexible, affordable, and turnkey

Increase brand awareness

Promote new products and services

Boost sales by delivering targeted coupons for use online or retail stores

Pri

ma

ry B

en

efi

ts

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Interactive Promotional Games are a revolutionary

system designed to motivate players with the chance to

win prizes and coupons while collecting contact data and

reinforcing your brand.

Go Interactive

For Measurable

Results!

Page 4: Creating Interactive Games for Trade Shows and Other Marketing Events

Instant Win Interactive GamesThe Future of Incentive Marketing

1 2 3 4Turnkey Custom Branded

Game

1

Choice of four game templates customized with the brand’s graphics.- Electronic scratch off- Prize Wheel- Slot machine- Match 3

Flexible prize pool – brand determines the type of prizes, the odds and the quantity for each prize level based on their target demographic andbudget.

Player’s data (name, email, etc.) captured andreporting.

Tap today’s digital marketing platforms tomaximize game participation.

1. Facebook integration2. Text to Short Code3. QR code initiation

Page 5: Creating Interactive Games for Trade Shows and Other Marketing Events

Instant Win Interactive GamesThe Future of Incentive Marketing

Step 1 - Players receive a unique Game Code and URL on a custom printed game card or email.

Step 2 - Players go to the URL where they enter their name, email, Game Code, and confirm they agree to the terms and conditions.

Step 3 - Players click on the SPIN button to find out what they have won. Instantly the player will receive a confirming email with their prize and redemption instructions. Email is customized

1 2 3

How to Play:

Page 6: Creating Interactive Games for Trade Shows and Other Marketing Events

Instant Win Interactive GamesThe Future of Incentive Marketing

Capture Player Information for Future Marketing:

Standard Data Capture – Players name & email.

Enhanced Data Capture - Simply provide

the questions and graphic for the survey. We

will handle the setup, data capture and bi-

weekly reporting upon request. Players will

be required to complete the survey prior to

playing the game.

Mobile Marketing Capture – run your

promotion with our QR Code application.

Capture players mobile number, name, and

email. Include in the terms and conditions,

the players permission to text message

market in the future to develop a valuable

text message marketing database.

Page 7: Creating Interactive Games for Trade Shows and Other Marketing Events

Instant Win Interactive GamesThe Future of Incentive Marketing

Step 1 – Players Text to a Short Code or scan

a QR Code with their smartphone and they are

redirected to the game URL.

No Game Code required.

Brand sets the potential number of plays

based on their budget.

Each cell phone number limited to one play.

Players who do not have a smartphone can

play by going directly to the URL to play the

game.

Step 2 – Players enter their name, email, and

confirm they agree to the terms and conditions.

Step 3 - Players click on the SPIN button to

find out what they have won.

Instantly the player receives a confirming

email with their prize and redemption

instructions. Email is customized with the

brand’s logo and message.

How to Play the Mobile Game:

Mobile Marketing App Setup Applies

Page 8: Creating Interactive Games for Trade Shows and Other Marketing Events

Instant Win Interactive GamesThe Future of Incentive Marketing

Step 1 – Players go to the brand’s Facebook page

and are required to “like” the brand to play. Once

they have “liked” the brand they will be redirected to

the game URL.

No Game Code required.

Brand sets the potential number of plays based

on their budget.

Players must have a Facebook account in order

to “like” the brand and play the game.

Step 2 – Players enter their name, email, and

confirm they agree to the terms and conditions.

Step 3 - Players click on the SPIN button to find out

what they have won.

Instantly the player receives a confirming email

with their prize and redemption instructions.

Email is customized with the brand’s logo and

message.

How to Play the Facebook Game:

Facebook Game App Setup Applies

Page 9: Creating Interactive Games for Trade Shows and Other Marketing Events

Instant Win Interactive GamesThe Future of Incentive Marketing

Features: Brand sets the odds and inventory

amounts for each prize level.

Branded email is sent all players

with the prize information

Options: Data collection

One play per IP address

One play per email address

One play per cell phone number

One play per day

Offer from one to five prize levels

Add-on Features: Unique barcodes for every prize embedded

into the prize email

Unique pin code validation to play the game

Facebook App – “like” to play

QR Code App – “shoot” to play

Short Code App – “text” to play

Page 10: Creating Interactive Games for Trade Shows and Other Marketing Events

Instant Win Interactive GamesThe Future of Incentive Marketing

Retailers Increase

Sales & Loyalty Club Sign-upCasinos

Players Club Enrollment Automotive

Service & Test Drive Promotions

Page 11: Creating Interactive Games for Trade Shows and Other Marketing Events

Instant Win Interactive GamesThe Future of Incentive Marketing

For more information about the power of Instant Win

Interactive Games, Contact Download Incentives.com

at 512.507.4709 or by email at

[email protected]