Embed Size (px)
DESCRIPTION
No engagement. No business. No customer list. No paying customer. Perhaps these are symptoms of NO Social Media Strategy? Answer these 5 practical and strategic questions and you'll be on your way to defining your social media strategy.
Citation preview
How To Define Your
Social Media Strategy
Is Your Business A Ghost Town?
Perhaps NO Social
Media Strategy?
• No Engagement?
• No Email List?
• No Customers?
• No Business?
• No Business Partners?
Image Source: 500px. com/photo/37800478
Your Business Goals and Objectives
First Step - Always
…And Second
What do you really want to
accomplish on Social Media?
“Determine Your
Business
Objectives for
Social Media.”
Socialmediaexaminer. com/how-to-setup-a-social-
media-business-strategy/
First Step - Heidi
Cohen
“Identify Goals and
Objectives.”
Rebekahradice. com/social-media-marketing-strategy/
Your First Step –
Rebekah Radice
Your First Step – John Paul Aguiar
Johnpaulaguiar. com/the-5-fingers-to-social-media-
learning/
“Know Your Goals.”
“Determine your
goal.”
Websighthangouts. com/best-social-media-posting-
strategy/
Your First Step –
Stephan
Hovnanian
Q1: How do I find my target audience?
5 Questions That Will Shape Your
Social Media Strategy
“You need a social media strategy to
find and communicate with your target
audience. A small percentage of them
will become your customers.”
Q2: How do I find my business/JV
Partners ?
5 Questions That Will Shape Your
Social Media Strategy
“You need a social media strategy to
identify your business partners. You’ll be
helping each other grow your respective
online businesses.”
Q3: How do I manage my online
reputation?
5 Questions That Will Shape Your
Social Media Strategy
“You need a social media strategy to keep
your reputation squeaky clean. It can take a
lifetime to build your integrity, but can be
destroyed with just a click of a button.”
Q4: How do I build and increase the size
of my email list?
5 Questions That Will Shape Your
Social Media Strategy
“You need a social media strategy to
funnel those who want to be helped,
closer to your high value service
offering. They are the ones who put
food on your table.”
Q5: How do I want my personal brand to
be perceived?
5 Questions That Will Shape Your
Social Media Strategy
“You need a social media strategy to
echo your value, your values, and why
you should be the chosen one.”
1. Understand your
business goals.
2. Define your social
media objectives.
3. Answer those 5
strategic questions.
Gary Hyman
Your Strategy
Read the complete article
“5 Strategic Questions That
Help Define Your Social
Media Strategy”
Ignite
http://bit.ly/1j5eJBT
