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Executive Summary December 2013

Intema Solutions, Inc. - December 2013

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Intema aims at becoming the North American leader on the market of smart eFlyers and intelligent Newsletters. To achieve that, Intema has developed patent pending technology named the PREDICTIVE MARKETING ENGINE, an ingenious platform to deliver data driven content ruled by predictive modeling. Powerful, unique, qualitative differentiation for customer loyalty. INTEMA ambitionne de devenir le leader nord-américain

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Page 1: Intema Solutions, Inc. - December 2013

Executive Summary

December 2013

Page 2: Intema Solutions, Inc. - December 2013

Disclaimer

Certain information contained in this presentation constitutes forward-looking statements.

Forward-looking statements are frequently characterized by words such as "plan," "expect,"

"project," "intend," "believe," "anticipate" and other similar words, or statements that certain

events or conditions "may" or "will" occur. Forward-looking statements are based on the opinions

and estimates of management at the date the statements are made, and are subject to a variety

of risks and uncertainties and other factors that could cause actual events or results to differ

materially from those projected in the forward-looking statements. These factors include the

inherent risks involved in the exploration and development of technologies, the uncertainties

involved in developing technology applications, fluctuating prices, the possibility of project cost

overruns or unanticipated costs and expenses, uncertainties relating to the availability and costs

of financing needed in the future and other factors. The Corporation undertakes no obligation to

update forward-looking statements if circumstances or management's estimates or opinions

should change. The reader is cautioned not to place undue reliance on forward-looking

statements.

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Page 3: Intema Solutions, Inc. - December 2013

INTELLIGENT EMAIL MARKET

SMART eFLYER MARKET

DATABASE MARKETING

Our goal

Become the North American leader

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Page 4: Intema Solutions, Inc. - December 2013

Be THE

CANADIAN

DIGITAL

MARKETING

COMPANY

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Page 5: Intema Solutions, Inc. - December 2013

The Market

DIGITAL MARKETING DOLLARS (in billions)

Sources :ECONSULTANCY | FORRESTER RESEARCH | GARTNER | GOOGLE | IDG | MASHABLE | THE NIELSON GROUP | REDANT | SEARCH

ENGINE WATCH

2013 2014 2015 2016 2017

42.50

47.77

55.55

58.67

62.25

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Page 6: Intema Solutions, Inc. - December 2013

DIGITAL MARKETING DOLLARS

Sources :ECONSULTANCY | FORRESTER RESEARCH | GARTNER | GOOGLE | IDG | MASHABLE | THE NIELSON GROUP | REDANT |

SEARCH ENGINE WATCH

Email and Database Marketing

by 2017

$15 BILLIONS

The Market

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Page 7: Intema Solutions, Inc. - December 2013

The Market Opportunity

DIGITAL MARKETING EVOLUTION AND INTEMA

Sources :ECONSULTANCY | FORRESTER RESEARCH | GARTNER | GOOGLE | IDG | MASHABLE | THE NIELSON GROUP | REDANT |

SEARCH ENGINE WATCH

Marketers always dreamed of true “one-to-

one marketing,” where the experience of

interacting with a brand would be unique and

different to each individual.

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Page 8: Intema Solutions, Inc. - December 2013

Sources :ECONSULTANCY | FORRESTER RESEARCH | GARTNER | GOOGLE | IDG | MASHABLE | THE NIELSON GROUP | REDANT |

SEARCH ENGINE WATCH

Marketers eagerly proclaimed that with this

possibility, they should be able to deliver

• exactly the right message

• with the right content

• at the right time.

The Market Opportunity

DIGITAL MARKETING EVOLUTION AND INTEMA

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Page 9: Intema Solutions, Inc. - December 2013

True one-to-one marketing

comes real with INTEMA.

The Market Opportunity

DIGITAL MARKETING EVOLUTION AND INTEMA

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Page 10: Intema Solutions, Inc. - December 2013

The PREDICTIVE MARKETING ENGINE by INTEMA

Sources :ECONSULTANCY | FORRESTER RESEARCH | GARTNER | GOOGLE | IDG | MASHABLE | THE NIELSON GROUP | REDANT | SEARCH

ENGINE WATCH

Retailers recognize the benefit of behavior

analysis as critical to their business

94%

The Market Opportunity

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Page 11: Intema Solutions, Inc. - December 2013

66%

The PREDICTIVE MARKETING ENGINE by INTEMA

Retailers want to personalize email campaigns

and website to increase the customer experience

and get better results

The Market Opportunity

Sources :ECONSULTANCY | FORRESTER RESEARCH | GARTNER | GOOGLE | IDG | MASHABLE | THE NIELSON GROUP | REDANT | SEARCH

ENGINE WATCH

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Page 12: Intema Solutions, Inc. - December 2013

Analyzes individual shopper behavior, and

individual product attributes to determine the

most relevant products for each unique

shopper, and predict the next purchase.

An innovative platform to deliver data driven

content ruled by predictive modeling.

The PREDICTIVE MARKETING ENGINE by INTEMA

The Market Opportunity

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Page 13: Intema Solutions, Inc. - December 2013

As this data is collected and processed

through INTEMA’s predictive algorithms,

building segments is no longer needed.

The PREDICTIVE MARKETING ENGINE by INTEMA

The Market Opportunity

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Page 14: Intema Solutions, Inc. - December 2013

With Intema’s

Predictive Marketing Engine

every shopper become a segment

The PREDICTIVE MARKETING ENGINE by INTEMA

The Market Opportunity

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Page 15: Intema Solutions, Inc. - December 2013

The Market Opportunity

A REVOLUTION IN THE MARKETING WORLD

• Truly engage one to one conversations with

customers.

• Increase individual customer insight

• Meet the customer with the right offer at the right

moment

• True one-to-one and completely measurable

marketing.

• To transform the enterprise over the next decade.

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Page 16: Intema Solutions, Inc. - December 2013

CORPORATE STRATEGY

Leverage shares to accelerate growth

with strategic acquisitions.

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Page 17: Intema Solutions, Inc. - December 2013

Grow organically by increasing

sales to existing clients

CORPORATE STRATEGY

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Page 18: Intema Solutions, Inc. - December 2013

Gain new customers with innovative

technologies and profit making solutions.

CORPORATE STRATEGY

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Page 19: Intema Solutions, Inc. - December 2013

• Acquisition plan to speed up growth

• Target competitors to consolidate

specialty marketing markets

• Target complementary companies to

strengthen market leader position

CORPORATE STRATEGY

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Page 20: Intema Solutions, Inc. - December 2013

• Long term agreements for recurrent

revenues

• Revenues based on pay per use model

• Professional fees billed hourly

BUSINESS MODEL

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Page 21: Intema Solutions, Inc. - December 2013

Unique content technology

using predictive modeling.

COMPETITIVE ADVANTAGE

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Page 22: Intema Solutions, Inc. - December 2013

One of the few with offer based

on both general business needs

and technology requirements.

COMPETITIVE ADVANTAGE

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Page 23: Intema Solutions, Inc. - December 2013

Better insight

Greater understanding

Several years of experience

COMPETITIVE ADVANTAGE

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Page 24: Intema Solutions, Inc. - December 2013

Unique applications with

high level professional services

COMPETITIVE ADVANTAGE

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Page 25: Intema Solutions, Inc. - December 2013

COMPETITORS

Email marketing providers

ExactTarget (US)

SylverPop (US)

Experian Cheetah (US)

Lyris (US)

StrongMail (US)

ThinData (CDN)

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Page 26: Intema Solutions, Inc. - December 2013

Marketing Software providers:

Responsys (US)

Marketo (US)

Eloqua (US)

HubSopt (US)

COMPETITORS

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Page 27: Intema Solutions, Inc. - December 2013

Predictive Marketing Software providers:

Angus (CDN)

Provides analysis

PredictiveIntent (UK)

Provides analysis

IBM (US)

Provides analysis

COMPETITORS

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Page 28: Intema Solutions, Inc. - December 2013

Predictive Marketing Software providers:

Intema is the only company to provide content based on predictive modeling

COMPETITORS

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Page 29: Intema Solutions, Inc. - December 2013

INTEMA’S TECHNOLOGIES

the PREDICTIVE MARKETING ENGINE Unique application to generate personalized content based on predictive modeling

eFLYERmaker Application to assemble and send SMART EFLYERS and INTELLIGENT NEWS LETTERS

KONVERSATION Top of the line email application

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Page 30: Intema Solutions, Inc. - December 2013

We work with them

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Page 31: Intema Solutions, Inc. - December 2013

SHARE HIGHLIGHTS TSX-V: ITM

Outstanding

Fully Diluted

In Escrow

32,535,799

38,930,799

0

Warrants Outstanding

Options

Convertible Debenture

3,270,000

1,375,000

1,750,000

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Page 32: Intema Solutions, Inc. - December 2013

MANAGEMENT

Roger Plourde, Director, President and CEO,

Robert Deslandes, Chief Financial Officer

Sébastien Plourde, Director, Executive Vice-President, CTO

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Page 33: Intema Solutions, Inc. - December 2013

BOARD

Gérald Desourdy, Chairman President of Névé, a private management and investment corporation

President of the real estate development Parc sur Rivière Bromont.

Member, advisory board of Hewitt/Caterpillar

Board member of Sigma Industries Inc.

Chairman of Rocmec Mining Inc.

Gilles Seguin, Director Lawyer, BCF Business law

Réal Desjardins, Director President Transtech paper Inc.

Gabriel Bouchard, Director President iPoint Inc.

Jean Durocher, Director President JDCom

Roger Plourde, Director President and CEO, INTEMA

Sébastien Plourde, Director Executive Vice-President, CTO, INTEMA

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Page 34: Intema Solutions, Inc. - December 2013

TEL. 866.632.7217 | www.intema.ca

1000, rue Saint-Antoine ouest, bureau 400, Montréal (QC) CANADA

TRANSFER AGENT

Canadian Stock Transfer

1600 - 2001 University St.

Montreal, Quebec, H3A 2A6

AUDITORS

Brunet Roy Dubé CA

1200-7100, Jena-Talon Street East,

Montreal, Quebec, H1M 3S3

LEGAL COUNSEL

BCF Business law

1100, René-Lévesques Blvd. West, 25th floor,

Montreal. Quebec, H3B 5C9

For more information, please contact:

CHF Investor Relations

Cathy Hume, CEO

T: +1-416-868-1079 x 231

E: [email protected]

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Page 35: Intema Solutions, Inc. - December 2013

TEL. 866.632.7217 | www.intema.ca

1000, rue Saint-Antoine ouest, bureau 400, Montréal (QC) CANADA