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Second Screen
World on fire: Germany 7 – 1 Brasil (Twitter heatmap)(Click to watch animation)
~%25
1- Nielsen Social – Viewer behavior
%49
%66Surfing
Check sport scores
Look up information on actors, plotlines, athletes, or teams
Chat with friends about TV show
Vote or send commentsto live program
Watched certain tv programming because of something you read
on a social media website
TabletSmart Phone
%27
%29
%29
%41
%29
%23
%9
%12
Read conversations about the program on a social media
%12
%18
%10
%17
2- Nielsen Social Report 2014
3- Social Ads
3- Social Ads
@sadeceka#venus Bebek
3- Social Ad (Mediacom 2015)
Awareness +%17
Ad Recall + %71
Purchase Intent + %24
http://www.mediacom.com/e
n/work/share-a-coke-with-remzi/
@sadeceka#venus Bebek
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Screen Socializer - TV Platform
Screen Socializer - TV Platform
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Takipdeyiz şefim.
Screen Socializer - TV Platform
Nesrin bir şans daha versin mi?
#NesrinEvet #NesrinHayır45% 55%
Screen Socializer – Social Ads
Screen Socializer – Social Ads
@omr_c_nOFF deme OHH de 😀😀
😜 #Yaz #sıcak
@rockistasyonucom#OfdemeOhde #HaykoCepkin
#LiptonIceTea ☺
@asliesenbulut#liptonicetea 😂 en sevdiğimiziçecek👍 #perspectivephoto
Screen Socializer – Social Ads
@omr_c_nOFF deme OHH de 😀😀
😜 #Yaz #sıcak
@rockistasyonucom#OfdemeOhde #HaykoCepkin
#LiptonIceTea ☺
@asliesenbulut#liptonicetea 😂 en sevdiğimiziçecek👍 #perspectivephoto
@erkankokonlineYaz mevsiminin en ferahlatıcıiçeceği #LiptonIceTea
Screen Socializer – Social Ads
@asliesenbulut#liptonicetea 😂 en sevdiğimiziçecek👍 #perspectivephoto
Screen Socializer – Social Ads
@omr_c_n
#pepsi
@erkankokonline
#pepsi@rockistasyonucom
#pepsi
@asliesenbulut
#pepsi
Screen Socializer – Interactive Social Ads
Hangisi daha lezzetli?
#BeyazDoritos #KırmızıDoritos45% 55%
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