MENTAL HEALTH ASSOCIATION MAKEOVERA Transformational Initiative Comprised of a 3 Tier Public Relations Rebranding Campaign and the DIALS ©

Makeover Component 1 & 2: DIALS

MHA Make Over and D.I.A.L.S. programming has been designed to transform the attitudes, culture, and environment of the Mental Health Association’s Drop In Center to be one that is conducive to learning and pursuing oneself defined personal and professional dreams.

3 Tier Rebranding Campaign

Change the community’s perception of individuals with disabilities and their capabilities by leveraging earned and social media.

Change individuals with disabilities perceptions of others with disabilities.

Change individuals with disabilities perceptions of themselves and their capabilities.

Concepts Infused

Peer Driven and Led Emotional Intelligence Work As A Priority Self Defined Pursuits Reduction of Digital Divide Online, Interactive, Audio, Experiential

Curriculum Global Mentoring Platform Entrepreneurial Skill Development and

Application

STEP ONE- Ground Zero

Develop Marketing Materials Routine Visits with Consumers Consistent Visual Reminders Develop Rapport and Commonalities One on One Program Discussions Leverage Peer Network Actively Engage Center Team Lead Promote Group meeting and Confirm

routinely

Group Meeting- Sell The MakeOver

Facilitator shares Disability Personal Mistakes- Reactive vs. Proactive

Neglect Irresponsible

Court Interactions Abuses- Limit Discussion because we are only

focused on accomplishing short term goals P&P Recovery is Self Paced and Self Defined- Refer

to Kate Initiate Group Share, keep things even

however avoid distractions, encourage those in need to participate

Closing of the Group Meeting Explain

Enthusiasm The Need for a Weekly Schedule Commitment Requirements Acknowledge their positive decision to participate

and its relevance Dispel Rumors regarding the nature of the program-

Self Paced, Self Defined, Consumer Driven Set One on One’s Strive for each M/F Peer Leaders Group Develops a Committee, Name, and

Adventurz Theme

Intro to Group AdVenturz

Revenue Generating Peer Driven Venture at Close of One on OneParticipants enlist in a leadership role in a venture consistent with their immediate passion, long term dreamz, and Program Managers Discretion

Discuss the leadership roles in a typical venture and select a

Dreamz– Realistic Attainable Measurable (RAM)

RealisticAttainableMeasurable

Components of the AdVenturz Experiential Earning opportunities Entrepreneurial Mindset Experience Small Group Interaction Application Team Building Trust Development Leadership Training

Select Adventurz Peer Leader Vocational Training Recovery Driven

One on One I Care and want to mentor you!

Avoid a protégé/mentor relationship initially

Focus on building rapport based on peer group shared experiences

Define Vision Passion Transferable skills Meaning and application of short term goal

setting

One on One Continued

Building Blocks, Milestones, Obstacles

Outline their Education: Vocation, Part-time Volunteer Self Definition of Needs Verify Literacy and Other Basic Competencies

Discuss and Confirm Goals Long and Short Term

Determine Next Steps and Roles (Them vs. Them)

One on One Concept to Concrete

Request a completed Personal and Professional Plan as thorough as possible but emphasizing: Who they are What they have done in their lives What are their dreams- Plan on using RAM What are they passionate about- time consuming What do they perceive it takes to get them there Ask them to articulate their needs as best as

possible Build on that lesson

Program Manager Peer Review of P&P Plan Flush out triggers Self Perceived Obstacles Previous stumbling blocks and “Reasons” Develop an Emotional Intelligence Strategy

through the use of case studies and online media- No Direct Acquisitions encourage intra/inter personal growth and it’s relevance to them attain their dreams

Stress Effective Communication as the goal

Com Talk to Mentorsphere

Explain Adreamz Institute, and Partners Explain and Dispel Rumors Create connections to IT services they may use

and can explain and demo. Enroll In Mentorsphere Create a My Mentorsphere Profile with P&P Plan

DEVELOP PURSUITS CONSITENT WITH OBSTACLES IN MENTORSPHERE- EXPLAIN SHORT TERM GOAL SETTING IN DEPTH, HIGH LIGHT MOMENTUM BUILDING- RAM REMINDER In Advanzed cases develop mentoring model or

challenge

Add Ventures To Mentorsphere Collaborate

Blogs File Share Video Posts Surveys Monitor Outcome F&Q’s

Incorporate- Start a real venture Articulate- Get Your Message and Mentoring Needs Out

there Innovate- Leverage the Platform and UIF Administration Motivate- Help Others, empower those to feel

connected and valued as part of a team, and share your resources and command of the platform and mission

Introduce Cisco Entrepreneurship Institute and Virtual Training PlatformAdreamz Institute

Career Essentials Resume Professional Attire Emotional Intelligence Multi Tasking Public Speaking

Introduce Cisco Entrepreneurship Institute and Virtual Training PlatformAdreamz Institute Computer Literacy Interactive

Curriculum Self Paced Program Manger Monitoring Full Life Cycle Training Certification Program Learn how to use computer as a tool to

improve their personal and professional lives

Introduce Cisco Entrepreneurship Institute and Virtual Training PlatformAdreamz Institute

ENTREPRENEURIAL AND INTRAPRENUERIAL MINDSET VIDEO AND AUDIO CURRICULUM ELI E-Clips Stanford Shonika Proctor’s Renegade CEO Communities of Practice

Starting a Business

Learn the ABC of Business Plans Learn in depth about the value of demand Reinforce Recovery Emphasize Short Term at Paced Goal Setting Provide Full Work Incentives Training Partner with the Dept of Revenue for Sale

Tax Bring in MHA Accountant, Lawyer, Insurance

Provider, etc.