Geelong ict

THE BAY

An Assistive Technology

Innovation Precinct

for Geelong

Assistive Technology refers to the breadth of equipment, or technical interventions, in the home, workplace and for transportation that are needed by people who are frail or rehabilitating, and for people with a disability.

These technologies might be ...• highly specialised (e.g. Cochlear implants), • often personalised to meet individual needs, or • they may be as mainstream as a wheelchair

or an i-pad put to an innovative use.

Combined with appropriate health care specialists, these technologies enable people to participate as fully and independently as possible in home, work and community life.

What are Assistive Technologies ?

Home/Workplace Installation & Maintenance

2,700 employees $805 million revenue $110 million profit 16% revenue invested in R&D

2014 accounts

4,000 employees$2 billion revenue $144 million profit 7% revenue invested in R&D

2015 accounts

Two Successful AustralianAssistive Technology Companies

Several Industry Clusters Exist in Geelong

A Pool of Expertise Unique in Asia-Pac

Market Segment : Disability Health Care

The Opportunity : Assistive Technologies

Currently 1,500 Employees

Disability Insurance


Health Care

42Residential

Aged Care

Facilities

McKellar

Rehabilitation

Centre


Manufacturing

688 Manufacturing

Companies

Supporting Services = Disability Health Care

Products = Assistive Technologies

Blue and White Collar Jobs

© Copyright Proactive Ageing 2015

Disability and Ageing (Frailty) Health Care

Disability Status of Ageing Cohort

> 50%

Assistive Technologies

Commonly Used

Index of population aged 65+ in Asia-Pacific regions

United Nations, Department of Economic and Social Affairs, World Population Prospects (2010 Revision) http://esa.un.org/unpp.

South and South-West AsiaSouth-East AsiaEast and North-East AsiaNorth and Central Asia

The Asian Opportunity

Source : Frost & Sullivan

Global

Asia Pac = 3 x Global CAGR

Medical Device Revenues US$ Billions

2015

2050

Market SizeAssistive Technology

Products Only


Australia• NDIS = 440,000 people = 2% pop = 0.1% GDP (IGR)• Assistive Technologies = 2M people = 9% pop (AIHW)• Seniors (65+) = 3.3M people = 14% pop (ABS)• Any Disability = 4.2M people = 18% pop (ABS)• Assistive Technologies = $4B [range $3.6B - $4.5B] (AIHW)• Health Care spend per person p.a. = $2,830 (IGR)• Total Population (Aust) = 24M

Australia• NDIS = 1.1% GDP (IGR)• Assistive Technologies = 5M people = 15% pop (est.)• Seniors (65+) = 7.8M people = 23% pop (IGR)• Any Disability = 9.8M people = 29% pop (est.)• Assistive Technologies = $9.5B [range $8.4B - $10.5B] (est.)• Health Care spend per person p.a. = $6,460 (IGR)• Total Population (Aust) = 34M (30% increase)

Asia• Severe Disability = 127M = 2.9% (WHO)• Seniors (65+) = 207M people = 5% pop (UN)• Total Population (Asia) = 4.4B

Asia• Severe Disability = 151M = 2.9% (est.)• Seniors (65+) = 857M people = 16% pop (UN)• Total Population (Asia) = 5.2B (15% increase)

$4Billion

$9Billion+

127 Million People

857 Million People

2 Million People

5 Million People

Source : ANDREW JONES, G2 Innovation Ltd Pty

Assistive Technologies covers many of the Mega Trends

Lining Up with the Product Mega Trends

Industry Innovation and Competitiveness Agenda

Supporting the Four Ambitions of the Agenda

New Business Factory Framework Provides Productivity Enhancing Services & Infrastructure

Skills Supply Chain Model Integrates Education & Industry, Delivers Skills on Demand

Shared Services Centre with Suite of Common Business Functions

Economic Ecosystem where Four Industry Sectors Underpin the Growth of Each Other

Geelong’s Innovation Precinct

Advanced Manufacturing

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Sweet Spot

Assistive Technologies

2) Industry Growth Centres

Lining Up with Aust Govt Initiatives ....

1) Science and Research Priorities

• Food• Soil and Water• Transport• Cybersecurity• Energy• Resources• Advanced Manufacturing• Environmental Change• Health

Social Development in Asian Countries

Key Objective Find Industry Niches that can link into Global Supply Chains

Target Market : Ageing and Disability Services Customer Segment : Frailty DemographicIndustry Niche : Assistive Technologies Supply Forecasts : Growing Market with no Obvious End of Supply

New Products : - Assistive Technology Design & Manufacturing

New Services: - Service Delivery requires Niche Health Care services - Training for Highly Specialised Health Care Workers

Export Potential : - Asia has an ageing demographic and urbanisation is still in progress.- Most Asian Governments have committed to Universal Health Care.

Industry Niche

Three Global Supply Chains

Vertical Health Services

Agein

g .

Disab

ility .

Advanced Manufacturing

Phase 1 : Urbanisation

Phase 2 : Universal

Health Care

Phase 3 : Social Insurance Future

RequirementsProgress to Date

Legend





Health Care Precinct Insurance Precinct

Manufacturing Precinct Education Precinct


Regional Networks


688 Manufacturing

Companies

22 secondary

schools

McKellar

Rehabilitation

Centre

42Residential

Aged Care Facilities

Geelong’s Innovation

Precinct

For Assistive Technologies

Geelong’s Proposed Economic Ecosystem

Common Market Needs

• Injury• Disability• Frailty (Seniors)• Aged Care• Chronic Care• Rehabilitation• Education


Currently 10,000 EmployeesCurrently 15,500 Employees


Health Care Services Precinct

• Rehabilitation Specialisations• Assistive Technology Services • Preventative Health Strategies • Ageing Workforce, new OH&S needs • Residential Aged Care (deregulating)• Personalised Health Care • Continuum of Care Model• Tele-Rehabilitation for Asia (exports)• Capability = Barwon Health, PHN,

Epworth, 30 Residential Aged Care Facilities, NDIS Trial Site, etc...

Social Insurance Precinct

• Community Big Data • Near Real Time Monitoring of

Industry Requirements • Identifying Health Care Efficiencies

and Continuous Improvement • Insurance Development Services

into Asian Countries (exports)• Capability = NDIS, TAC, WorkSafe,

AIDIN, GMHBA

Manufacturing Precinct

• Market Niche = Assistive Technologies• Highly Personalised Products• White Collar Employment : Additive

Manufacturing, Advanced Materials, ICT & Sensors (i- Manufacturing)

• Blue Collar Employment : Assembly, Reconditioning, Continuous Tuning, Proactive Updates & Maintenance

• Deliver to Global Supply Chains via Geelong Logistics Infrastructure (exports)

• Capability = Large Existing Skill Base

Education Precinct

• Geelong becomes a University City• Multiple Research Hubs = Health

Care, Manufacturing & Insurance• Life-Long Learning = Education &

Training for 16-116• Australian Students• International Students (exports)

• Health Care & Manufacturing• Capability = Deakin, Gordon, CSIRO,

P-Tech, etc..

Health Care Requirements + Volume Analysis

Pro

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Vo

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ysis

Embedded Research

Skills Forecasting

Matching Training Demand

Skills Forecastin

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Match

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Emb

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esearch


Essential Transition : Heavy Manufacturing to Advanced Manufacturing

A “Factory” producing ….. New Businesses

New Local Businesses

Highly Focused on

Core BusinessGlobal Value Chains

Export Markets

Industry Centre of Excellence

SME

spin

off’s

Incubation of New

Businesses

Shared Services Centre

Company IncubatorCompany IncubatorCompany IncubatorInvestors

Looking for Quality Assets


Key Objective

Productivity Enhancing

Infrastructure

An Industry Precinct

A “Factory” for New Businesses An Industry Hub = Productivity Enhancing Infrastructure

New Local Businesses

Highly Focused on

Core Business

Global Value ChainsExport Markets

Industry Centre of Excellence

Industry Consultancy

Global Branding

Education & Research Institutions

Niche R&D Programs

Technology

SME

spin

off’s

Incubation of New Businesses

Company Incubator

Company Incubator

Company IncubatorPilots

QA = Low Risk Market Entry

Human Capital

Continuously Re-Skill &

Up Skill

Domain Expertise

Business Processes

Back Office Functions

& Red Tape

Front Office Functions

& CRM Services

Shared Services Centre

Product Manufacture

Company IncubatorCompany IncubatorCompany IncubatorInvestors

Looking for Quality Assets

Entrepreneurial & Business Skills

Skills Management

Access to Supply & Distribution

ChannelsConsolidated Warehousing& Aggregated

Logistics (3PL’s)


Health & Medicine

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