IBM Internet of Things Strategy and Offerings

Who are you?

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! !! !

Eva Vennema!!!!!Mark Spijkers!!!!!!Charles Earle

Me & IoT

IBMisaleaderindefiningIoTParticipating member in key open standards and industry initiatives

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IBM invests $3B over the next four years to help clients and ecosystem partners build IoT solutions

IBM made significant announcements in 2015

Devices & Networks

Industry Transformation

IoT Applications

Platforms

1Q 2015! 2Q 2015! 4Q 2015!

!!!!!!!!!!!!!!!!!!

TI Security Partnership!

!!

! !! !

3Q 2015!

MaximoAssetMgt,Onprem&SaaSRealTimeInsightsTRIRIGADataManager

AllIBM

IoTTraining(400k)

Glob

alIoTCo

mpe

tencyCe

nterLaunch

WeatherdataandrichplaJorm

Maximo for aviation, with

Airbus!

DeveloperWorksIoT

Recipes

Product Line

Engineering !

Tier1Electronicsvendorjoint

announcement

Additional IBM IoT Industry Solutions !

IBM IoT Cloud Open

Platform!Bluemix IoT

Zone!

IBMCon

nectsInterne

tofT

hingstotheEn

terprise

IoTasnew

IBMBusinessU

nit

IBM IoT for Electronics, IBM IoT for Automotive!

MaximoforOil&Gas,MaximoforService

Providers,MaximoforHealth/

Safety/Env

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IoT is Driving Digital Disruption Into the Physical World

Accelerating Advancements in Technology… Are transforming every part of business…

Advanced Analytics Product Lifecycle Mgmt Cloud Computing Pervasive Connectivity Embedded Sensors

Creating New Products and Business Models §  Smarter, safer cars §  Health and fitness §  Home and building automation

Improving Operations and Lowering Costs §  Predictive maintenance §  Analyze and reduce risk §  Factory automation

Driving Engagement and Customer Experience §  Smarter, more profitable retail §  Engaged events and venues §  Apps that link the digital and

physical world around a brand

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IoT represents enormous scale and impact

25 Billion InstalledIoTDevices2by2020

$3.6 Trillion PotenValeconomicimpact1peryearby2020

70% B2B IoTvaluecreatedinB2Busecases3

Source:1)McKinseyJune20152)GartnerNovember2014

Connected devices are growing at an exponential rate!

Value derived from this connectivity drives massive monetary opportunity!

Majority of value will be in B2B and B2B2C use cases!

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With IoT, companies are becoming more competitive with new ways to drive better business engagement

I need to reduce the cost of running my building

How can I best support our organization's

environmental sustainability objectives?

We need to create multiple variants of our products for

different markets

I need help managing complex development projects

How can I increase the utilization of my assets?

Can I reduce maintenance costs by doing condition repairs instead of time-

based maintenance

I need to reduce/eliminate my factory downtime due to

unplanned outages

I have assets deployed all over the place that need a

repair process

How much more revenue can I generate from my current

assets?

How much energy cost can I reduce?

I have to prove we met regulatory specs to an auditor!

I need to find new sources of revenue by moving to new service-business models

How can my business deliver better client experience or better outcomes with IoT

I need to reduce risk developing this complex

device

IoT value is realized in four fundamental areas

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Smarter retail Smarter

vehiclesSmarter home

Smarter health

Smarter factories

Smarter transportation

IoT Cloud Platform

ScheduleMaintenance

EffecVveness EfficiencySafety Warranty

OperaVon

Analysis

ü Connecting what matters

ü  Evolving new business models

ü Optimizing operations and enhancing performance

ü Building and managing IoT solutions

Third Party Apps

IBM IoT Foundation offerings IBM IoT Foundation Connect Attach, Collect & Organize, Device Management, Secure Connectivity, Visualization IBM IoT Foundation Information Management Storage & Archive, Metadata Management, Reporting, Streaming data, Parsing and Transformation, Manage unstructured data IBM IoT Foundation Analytics Predictive, Cognitive, Real-time, and Contextual IBM IoT Foundation Risk Management Security Analytics, Data Protection, Auditing/Logging, Firmware Updates, Key/Cert Mgmt, Org Specific Security

Third Party Apps

The IBM IoT Foundation Everything you need to Innovate with IoT

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Combining weather, analytics and internet of things to deliver better outcomes

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Weather assets fuel IoT transformation across industries

²  Incorporate weather data into your IoT applications

²  Combine weather data in your data set to gain more insight

²  “Insights for Weather” API now available on Bluemix

Wea

ther

Dat

a!

AttheScaleof26BillionForecastsPerDayWhat’sUniqueAboutWeather?

Amsterdam,August24th2015

RainSenseTomiVgatefloodingweneedStreet-levelpredicVons

AmsterdamRainSenseExperiment

Adding cognitive capabilities to IoT data produces the intelligence of cognitive IoT

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Cog

nitiv

e!

NaturalLanguageProcessing

MachineLearning

Video/Image/AudioAnalyVcs

TextAnalyVcs

IBM IoT applications that drive Asset and Facility Management Performance

IoT for Automotive

IoT for Electronics

IoT for Retail

IoT for Insurance

Analytics Security Connectivity Big Data

Sensors Meters Controllers Wearables Analyzers

Real-TimeInformedDecisions

IncreasedAssetPerformance

OpNmizedCostofMaintenance

ManageRisktoOperaNons

MaintainOperaNveCompliance

Social Weather

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Asset Management

Condition Based Maintenance

Predictive Asset Health

Facilities Management

Space Optimization

Energy Management

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IoT enabled Condition-based Maintenance Keep assets operating at peak performance

Photo taken from IBM building in Bois Colombes, France

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Employees need a Guardian Angel to help them work more safely.

Worker Safety

Wearable Sensors to keep Workers Safe.

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Wearable sensors detect anomalies that will trigger an alert to protect the personal wellness and safety of workers.

Alerts

GPS Sensor: location

Accelerometer: Speed-X Speed-Y Speed-Z

Bio-sensing: heart-rate Body temperature

Environmental-sensing: temperature light noise oxygen deficiency carbon monoxide

Alert Worker

Alert Supervisor and Emergency Center

Alert message to nearby workers

•  Excessivelibing,pushing,carrying

•  FaVgue•  Alertness•  DehydraVon•  Fall/Injury•  Useofsafetyequip

IBM IoT applications that drive Asset and Facility Management Performance

IoT for Automotive

IoT for Electronics

IoT for Retail

IoT for Insurance

Analytics Security Connectivity Big Data

Sensors Meters Controllers Wearables Analyzers

Real-TimeInformedDecisions

IncreasedAssetPerformance

OpNmizedCostofMaintenance

ManageRisktoOperaNons

MaintainOperaNveCompliance

Social Weather

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Asset Management

Condition Based Maintenance

Predictive Asset Health

Facilities Management

Space Optimization

Energy Management

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T R I R I G A Personalized Dashboards | Fundamental Apps | Cloud | Mobile

IBM TRIRIGA IoT Platform & Interoperability 100% Web-based | Configurable | Secure | Connected to other Solutions | Weather | Social | Meters | Sensors | Wearables | BMS | ERP

Reservations Management

Real Estate Management

Capital Project

Management

Facility & Space

Management

Workplace Operations

Management

Environment Sustainability Management

Uniform User Experience & Automated Business Rules

IBM TRIRIGA Business Analytics Big Data | TRIRIGA Reports | IBM Cognos | IBM Watson Analytics | KPIs | GIS | CAD | BIM

TRIRIGA Real Estate and Facility Management A flexible, holistic, and modular solution that drives higher financial return on assets

ü Delivers value to the user in the device of choice, in the time of need, in the location of opportunity

ü Applies innovative pre-configured analytics, including cognitive, presence and predictive, for a range of use cases and user roles

ü Acquires data from both operational management systems and directly from Real Estate and Facilities assets

Real Estate Space Optimization Asset utilization insights drive decisions that optimize real estate usage

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Challenge: We need to increase the utilization of our facilities, but lack an understanding of concentration patterns, movement and usage by people in our facilities

Offerings •  TRIRIGA Facilities & Reserve •  Presence Insights •  Watson Analytics

The Asset: Monitor movement of people and the utilization patterns to modify space layout and optimize use of existing real estate assets

TRIRIGA Solution:

Space Optimization

Benefits: ü  Empower space planners ü  Reduce business unit costs ü  Help lease manager negotiate

an increase or decrease in rent ü  Enable project managers to

prioritize capital spend to ensure ROI

Connected Stadium

IBM IoT industry-specific transformations delivers new revenue with new business models

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AutomoVve

Electronics

Insurance IndustrialProducts

Retail

AviaVon

Energy&UVliVes

Chemical&Petroleum

TransportaVon

Healthcare

TransformtradiNonalbusinesswiththecapabiliNesofIoT

ü  Inventnewbusinessmodels

ü  DevelopinnovaVveservices

ü  ImproveoperaVonalefficiency

ü  Drivebeeercustomerengagement

IBM IoT industry-specific transformations delivers new revenue with new business models

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AutomoVve

Electronics

Insurance IndustrialProducts

Retail

AviaVon

Energy&UVliVes

Chemical&Petroleum

TransportaVon

Healthcare

TransformtradiNonalbusinesswiththecapabiliNesofIoT

ü  Inventnewbusinessmodels

ü  DevelopinnovaVveservices

ü  ImproveoperaVonalefficiency

ü  Drivebeeercustomerengagement

IBM IoT for Automotive

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v  AnalyNcsdrivenoffofextensivedata

v  ValuefromAcNonableInsights

v Massivelyscalableandinreal-Nme

IoTforAutomoVvemadeforthedevelopmentandoperaVonofworldleadingConnectedCar

Helpingautomo.vemanufacturersgatherdatafromindividualsensors,combinethisdatawithotherdatasourcesforreal-.meanalysis,andprovideac.onableinsightsforaddedvalue

AutomoVve

IBM IoT for Electronics

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v  SimpleDeviceRegistraNonProcess

v  IncreasedremotefuncNonspromoteincreasedengagement

v  ContentDeliveryunlocknewrevenuestreamsandservicemodels

IoTforElectronicsenablingthenextgeneraVonservicedeliveryofconnectedproducts

Electronics

Watson IoT: Infusing intelligence into the physical world to transform business

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BOSCHDevelopsintelligent,interconnectedautomoVveproductsthroughcollaboraVonacrossthesupplychain

AIRBUSIncreasesthevalueoffleetofaircrabbyusingcogniVveIoTtotrackandanalyzecomprehensivemaintenancerecords

TransformthecustomerexperienceandrelaVonship

Bethedisruptor,notthedisrupted

CumminsOpVmizestruckfleetusingenginesensorsthatgatherdatainreal-Vmetodiagnoseproblemsremotely

BoostoperaVonalefficiency

IBM made significant announcements in 2015

Devices & Networks

Industry Transformation

IoT Applications

Platforms

1Q 2015! 2Q 2015! 4Q 2015!

!!!!!!!!!!!!!!!!!!

TI Security Partnership!

!!

! !! !

3Q 2015!

MaximoAssetMgt,Onprem&SaaSRealTimeInsightsTRIRIGADataManager

AllIBM

IoTTraining(400k)

Glob

alIoTCo

mpe

tencyCe

nterLaunch

WeatherdataandrichplaJorm

Maximo for aviation, with

Airbus!

DeveloperWorksIoT

Recipes

Product Line

Engineering !

Tier1Electronicsvendorjoint

announcement

Additional IBM IoT Industry Solutions !

IBM IoT Cloud Open

Platform!Bluemix IoT

Zone!

IBMCon

nectsInterne

tofT

hingstotheEn

terprise

IoTasnew

IBMBusinessU

nit

IBM IoT for Electronics, IBM IoT for Automotive!

MaximoforOil&Gas,MaximoforService

Providers,MaximoforHealth/

Safety/Env

33

On December 15th IBM formally announced its Watson IoT business unit and global HQ in Munich.

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Objectives

Speakers and Reference Clients/Partners

•  John Kelly SVP, IBM Research and Solutions Portfolio

•  Harriet Green GM, IBM Watson IoT and Education

•  Chris O’Connor GM, IBM Watson IoT Offerings

•  Launch IBMs new business unit and identity focused on the Internet of Things

•  Introduce a differentiated new capability and narrative that links IoT with cognitive computing

•  Announce the new HQ of Watson IoT and the creation of a large Watson IoT Client Experience Center

•  Build momentum for Germany and Watson IoT in 2016

•  Dario Gil VP, Science and Technology, IBM Research

•  Erich Clementi SVP, Sales & Distribution, Europe

•  Martina Koederitz GM, IBM Germany, Austria, Switzerland

IBMExecuNveSpeakers

ClientandPartnerSpeakers

HighlightTowers,Munich Eventavailableliveandondemandreplayatibm.com/iot

©2016IBMCorporaVon35

Our platform enables our clients to accelerate their transformation

Device&NetworkEcosystem

IoTCloudPlaZorm§ DeviceConnecVvity§  InformaVonManagement§ RiskManagement§ Real-VmeInsights

SystemsEngineeringforIoT§ ConVnuousEngineering§ AssetLifecycleManagement§ Compliance§ OvertheAirUpdates

SoluNons&Services

IndustryTransformaNon

•  Managedevices,secureconnecVvity

•  Organize,transformandstorestructureandunstructureddata

•  DataprotecVon•  RealVmeinsights

•  SupportIoTsystemsdesign•  SystemsEngineering•  AssetLifecycleManagement

•  Overtheairupdates

CogniNveAnalyNcsPlaZorm

§ MachineLearning§ NaturalLanguage§ PredicVveAnalyVcs § Video/AudioAnalyVcs

§ TextAnalyVcs§ PrescripVveAnalyVcs

§ SparePartsAnalyVcs

§ EnergyAnalyVcs§ WeatherServices § RotaVonalEquipmentAnalyVcs

§ MaintenanceScheduling§ MobileApps

§ SmarterProducts

§ NewServices

§ WatsonExplorer

§ WatsonAdvisor

IBM Watson IoT Platform

•  Openecosystemofpartners:fromsilicon,IoTdevices,gateways,networks

•  Over77000developers•  1,400globalbusinesspartners

•  50cogniVvetechnologies•  24+WatsonAPis

•  TransformaVonofferings•  Electronics•  AutomoVve•  Insurance•  IndustrialProducts•  Energy&UVliVes•  Etc.

§  Inventnewbusinessmodels§  DevelopdifferenVatedsoluVons§  ImproveoperaVonalefficiency§  Drivebeeercustomerengagement

•  $7BinCloudcapabiliVesand48clouddatacentersaroundtheglobe

•  $3BinIoT•  $1BinWatson•  $24BincapabiliVesforbigdata&analyVcs

IBM Strategy & Approach

New IoT digital experience Engage developers, CTOs and product engineers to quickly evaluate trials

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www.ibm.com/iot