“I’m feeling positive about my future and

want to look after my family, while

following my own dreams.”

Sport and The Prince’s TrustOne Goal; Changing Young Lives

“The Trust was when things started to go right for me. From that I have secured my dream job, I’ve met some amazing people and I feel like I’m making a difference.”

The Trust was when things started to go right for me. From that I have secured my dream job, I’ve met some amazing people and I feel like I’m making a difference.”

“The Trust was when things started to go right

for me. From that I have secured my dream

job, I’ve met some amazing people and I feel

like I’m making a difference”

Eddie Adekafe

Backdrop to our work

We believe that every young person, no matter

what their background, has the potential to succeed

and build a better future for themselves.

The young people we support have often overcome

tremendous barriers: ill-health, poverty and

lack of confidence to name a few.

Last year The Trust helped over 46,000 young

people

We help the young people on our programmes

to get the skills, qualifications and

experience they need to go on to get a job or

go into further education, training or

volunteering.

The scale of need

Youth unemployment is estimated to cost up to £155

million per week in terms of benefit payments and lost

productivity

Total cost of youth crime is calculated at £1.2 billion

each year.

Unemployment amongst young people under 25 years old is now over 20%

Over one million young people are not in work, education or training

One in six children lives in a household with no income from work

We need to raise £50 million per year in

order to help a further 50,000 young

people

Young People in prosperity are almost twice as likely to have access to sport

as young people in poverty.

Without intervention two-thirds of young people will be overweight or obese by 2050.

How we help

Team – three-month personal development

programme

Get Into – short vocational courses e.g. Get

into Cooking

Get Started With – flexible short personal

programmes

xl – a pioneering and transformative in-school

education programme

Enterprise Programme – our business start-up

programme

Community Cash Awards – cash awards up for

projects that will benefit their local community

Development Awards – cash awards for young

people to access education, training or work

Fairbridge – Fairbridge have centres in 15 of

the most disadvantaged areas of the UK

Sport at The Prince’s Trust

Working with Sport since 1997

Strategic Priority for The

Prince’s Trust

Powerful tool for engaging

disadvantaged young people

The Trust supports approx 3000

young people every year

through its sports programmes.

20,000 to date

Power of Sport and the hook of

the club badge

Team

Sport acts as a free support offer to Delivery Partners to help engage young people onto and

throughout the programme and to build team skills such as communication and leadership

Over 65 football clubs supporting delivery of over 140 Team Programmes each year

e.g. providing - Team venue, football kit, sport and exercise session, educational

session, fundraising merchandise, ground tour, player appearances

Evaluation report, Institute of Youth Sport, December 2010

The football link on Team has a positive effect on recruitment, retention and young

people’s outcomes

Prince’s Trust xl clubs

Sport acts a free enrichment activity for Prince’s Trust xl clubs to build vital skills

needed for further education and the world of work

�Rugby

�Cricket

�Tennis

Typical format:- Coaching sessions delivered by professional coaches- Competitive / celebration event with prizes- Progression opportunities

Best practice model(cricket)

� overall programme managed within National Programmes

� local sports clubs / boards / organisations / centres as delivery partners (DPs)

� PT Regions to manage local relationships with DPs and PT xl clubs

� e.g. cricket

three PT xl clubs / Cricket Board

local coaching programme

national tournament at Lord’s with prizes

local progression opportunities

scalable!

Why it works?

PT xl clubs“It has encouraged fair play, good sportsmanship, team spirit. At the tournament

their team work took my breath away”

“The girls actually participated in sport which they would never have done in school”

“gave the group a sense of focus and was used as a tool to help improve their

behaviour”

“the sessions gave my students confidence and belief in their abilities”

“a great alternative to classroom based sessions”

Delivery Partners

“fits the aims and priorities of any sports club who has a responsibility to their local community to reach out to young people who

wouldn't otherwise get the opportunity to have a go”

Prince’s Trust Regions

“The schools love it. It’s an amazing offer which helps to position ourselves

above other similar providers”

“Thank you for this opportunity for our PT xl clubs, we would love more in the future!”

adds to qualification

levels the playing field

improves behaviour

confidence

alternative activity

skills

development

Progression

opportunities

recruitment and retention

Get Started / Get into

Sport is used as the theme to engage young people who have an interest in a particular sport /

industry. Joint delivery between The Prince’s Trust and professional sports organisations

Get Started with…

Football, Rugby, Cricket, Rugby League, Basketball, Sailing, Boxing, Horses…

�Typical programme will include an entry level qualification, practical sessions and a final

challenge e.g. coaching or a competition

�Main outcome is normally into education

Get into…

Lifeguarding, Football Coaching, Retail, Customer Service, Events, Hospitality…

�Programmes are focused on employment in a sporting setting

�Main outcome is into employment

Sport Works

81% move into work,

education, training

or volunteering

96% report personaldevelopment such as confidence or motivation

93%develop numeracy, literacy & IT

skills

20,00020,00020,00020,000helped

Delivery Partners

Corporate Supporters

The Premier League and PFA

2012 marks the 15 year anniversary of the Football Initiative,

which is one of the longest-standing projects of its kind

The Premier League and Professional Footballers’ Association

continued support along with over 60 professional football clubs

has enabled the Trust to help over 18,000 young people through

football.

Ambassadors

Improve the quality of experience

for the young people we work with

Their involvement;

End of course presentation

Question and Answer Session with

young people

Community project visits

Attending a regional or national

awards ceremony

Ray’s Story

The Future

�Have run successful programmes and have a network of delivery partners across a number of sports�national funding to allow us to roll out these programmes nationally�working in partnership with major governing bodies to help us leverage this funding�looking to develop a sports opportunity fund to allow us to meet this demand and will be�‘Golden Decade of Sport’