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BREAD AND OTTO ROHWEDDER
BREAD AND OTTO ROHWEDDER
THE MASS MARKETING COMPLEX
Buy Ads
DistributionSell More
Make a Profit
Choices
Time
Sophisticated
Elegant
XFactor
Young
Sexy.Keep It Simple. Stupid.
THE LAW OF DIFUSION OF INNOVATION
Is your idea remarkable?
99%0.1%1,000,000
THE SECRET
OF
SUCCESS
BUILT FOR SUCCESS.
New type of
Communication
Personal
Multiplayer
IT’S TIME FORREAL TIME MULTIPLAYER.
REAL TIME MULTIPLAYER MARKET OPPORTUNITY
Industry Landscape TechnologyConsumer Maturity
REAL TIME MULTIPLAYER MARKET OPPORTUNITY
• 100 multiplayer games in each eco system
• Created in the last 6 months
• Only a few successes
• Most of the leading publishers are not there yet
• Ecosystems are promoting real-time multiplayer games
Mobile Market Overview
REAL TIME MULTIPLAYER MARKET OPPORTUNITY
• Players accustomed to playing with friends
• Sophisticated players that are looking for customized & personal
experience
• Increasing demand for innovative games
Players Maturity
REAL TIME MULTIPLAYER MARKET OPPORTUNITY
• More powerful devices
• More reliable network communication
• Lower server-side costs (Google Play Game Services, Play)
• Advanced matching solutions available for developers (Google
Play Game Services and Apple’s Game Center and PlayScape)
Technological Barriers are lifted
LOOKING DEEPER
72%
14%
14%
Casual Mid-Core Hardcore
Type
20%
13%
20%
47%
Facebook Limited Facebook G+ No Social
Social Experience
25%
75%
Cross Platform
Yes No
DEVELOPMENT MONETIZATION & OPTIMIZATION
MARKETING
PLAYSCAPE MULTIPLAYER
• Instant Access to +50 million of Concurrent players
• Creating a network of players
• Real time multiplayer engine
• Taking care of network latency & reliability
• Unique matching system
• Monetization Mechanisms
• Real-time monitoring
• New Dashboards
PARTNERSHIPS.