4
3 Day Seminar $1,795 THE ZACHMAN FRAMEWORK A s technology extends its reach into every facet of the enterprise, information practitioners recognize the growing importance of enterprise architecture to the continued success and growth of the organization. Enterprise architecture shows the business as it is today, depicts it as it would like to be in the future, and provides a “blueprint” for getting there. e Zachman Framework for Enterprise Architecture, authored by John Zachman, draws upon the discipline of classical architecture/construction and engineering/ manufacturing to establish a common vocabulary and set of perspectives—a framework—for defining and describing today’s complex enterprise systems. It is a logical structure for classifying and organizing those elements of an enterprise that are significant to both the management of the enterprise and the development of its information systems. Since its first publication in 1987, the Zachman Framework has evolved and become the model around which major organizations worldwide view and communicate their enterprise information infrastructure. In this workshop, you will obtain an understanding of how to implement enterprise architecture in your organization. WHEN WILL THE TIME BE “RIGHT” FOR ENTERPRISE ARCHITECTURE? E nterprise Architecture is more critical than ever. As evidenced by the continuing “silver bullet” chaos, no silver bullet has emerged that will permit an organization to grow and thrive without well-developed and documented enterprise-wide architecture. By closely studying how change manifests itself in both the private and the public sectors, we have observed that explicit representations of the business (architecture) are an absolute imperative for an orderly business transformation. Just as complex products (buildings, airplanes, automobiles, etc.) require explicit representations (architecture) to build, maintain, improve, and change, so do enterprises—which are more complex than the products noted by orders of magnitude. No past or foreseeable “silver bullet” can address the complexities of enterprises. Organizations that truly understand how to manage change in complex, highly dynamic environments realize that explicit architectural representations are imperatives to managing change effectively—there simply is no alternative: e time for Enterprise Architecture is now! Implementing & Managing Enterprise Architecture 2008 Seminar Schedule John Zachman authored the Framework in the 80’s and conducts seminars worldwide on its use and implementation. The Zachman Framework for Enterprise Architecture is widely accepted as the definitive work in this field. He is also well known for his early contribution to IBM’s information planning methodology, Business Systems Planning. John Zachman now operates Zachman International, an information systems planning and education consulting practice and is chairman of the Zachman Institute for Framework Advancement (ZIFA). Samuel Holcman, a recognized expert in the research and application of business process engineering and enterprise architecture for today’s enterprise, is president of Pinnacle Business Group which focuses on helping organizations change their processes, strategies, cultures, and technologies to meet today’s challenges as well as those of the next century. He is also widely recognized as an informative and visionary speaker whose implementation successes lend credibility and value to the content he provides. Mr. Holcman is president of ZIFA. Based on the Zachman Framework for Enterprise Architecture, this 3-day seminar & workshop includes a step-by-step guide and workplan to achieve a workable architecture! Zachman Institute for Framework Advancement ZIFA Pinnacle Business Group

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Page 1: ZIFA 2008 Enterprise Architecture Seminars

3 Day Seminar $1,795

THE ZACHMAN FRAMEWORK

As technology extends its reach into every facet of the enterprise, information

practitioners recognize the growing importance of enterprise architecture to the continued success and growth of the organization. Enterprise architecture shows the business as it is today, depicts it as it would like to be in the future, and provides a “blueprint” for getting there.

The Zachman Framework for Enterprise Architecture, authored by John Zachman, draws upon the discipline of classical architecture/construction and engineering/manufacturing to establish a common vocabulary and set of perspectives—a

framework—for defining and describing today’s complex enterprise systems. It is a logical structure for classifying and organizing those elements of an enterprise that are significant to both the management of the enterprise and the development of its information systems.

Since its first publication in 1987, the Zachman Framework has evolved and become the model around which major organizations worldwide view and communicate their enterprise information infrastructure. In this workshop, you will obtain an understanding of how to implement enterprise architecture in your organization.

WHEN WILL THE TIME BE “RIGHT” FOR ENTERPRISE

ARCHITECTURE?

Enterprise Architecture is more critical than ever. As evidenced by the continuing “silver bullet” chaos, no silver bullet has emerged that

will permit an organization to grow and thrive without well-developed and documented enterprise-wide architecture. By closely studying how change manifests itself in both the private and the public sectors, we have observed that explicit representations of the business (architecture) are an absolute imperative for an orderly business transformation. Just as complex products (buildings, airplanes, automobiles, etc.) require explicit representations (architecture) to build, maintain, improve, and change, so do enterprises—which are more complex than the products noted by orders of magnitude. No past or foreseeable “silver bullet” can address the complexities of enterprises. Organizations that truly understand how to manage change in complex, highly dynamic environments realize that explicit architectural representations are imperatives to managing change effectively—there simply is no alternative: The time for Enterprise Architecture is now!

Implementing & Managing Enterprise Architecture

2008 Seminar Schedule

John Zachman authored the Framework in the 80’s and conducts seminars worldwide on its use and implementation. The Zachman Framework for Enterprise Architecture is widely accepted as the definitive work in this field. He is also well known for his early contribution to IBM’s information planning methodology, Business Systems Planning. John Zachman now operates Zachman International, an information systems planning and education consulting practice and is chairman of the Zachman Institute for Framework Advancement (ZIFA).

Samuel Holcman, a recognized expert in the research and application of business process engineering and enterprise architecture for today’s enterprise, is president of Pinnacle Business Group which focuses on helping organizations change their processes, strategies, cultures, and technologies to meet today’s challenges as well as those of the next century. He is also widely recognized as an informative and visionary speaker whose implementation successes lend credibility and value to the content he provides. Mr. Holcman is president of ZIFA.

Based on the Zachman Framework for Enterprise Architecture, this 3-day seminar & workshop includes a step-by-step guide

and workplan to achieve a workable architecture!

Zachman Institutefor Framework Advancement

ZIFA

Pinnacle Business Group

Page 2: ZIFA 2008 Enterprise Architecture Seminars

In A Framework for Enterprise Architecture, John Zachman writes,

“To keep the business from disintegrating, the concept of information systems architecture is becoming less of an option and more of a necessity for establishing some order and control in the investment of information system resources.” The Implementing & Managing Enterprise Architecture workshop provides everything you need to make enterprise architecture a reality for your organization:

• The workshop begins with the necessary foundation information on the concepts and issues of enterprise architecture.

• It proceeds with a tutorial on the Zachman Framework as a tool for understanding and classifying the complex requirements of today’s enterprise.

• Days 2 and 3 focus on implementation strategies and activities that will result in an actual implementation plan and work breakdown structure that an organization can execute.

Courses and seminars are available that discuss the importance of enterprise architecture and define the issues to be addressed.

What makes Implementing & Managing Enterprise Architecture unique is that it will take you to the next level of competence; you will learn what to do, how to do it, and how long it will take. In addition to understanding the concepts and issues, this workshop includes:

• How to develop and manage an Enterprise Architecture:The Zachman Framework for Enterprise Architecture

• What needs to be done:The Quick Start Implementation Plan

• The timeframe required to implement enterprise architecture:Your Working Plan

Yes, at the end of the workshop, you will leave with a working plan for getting a quick start in implementing enterprise

architecture with the Zachman Framework—and showing measurable results! Other approaches have documented the need for 10 months or more to begin development of an enterprise architecture. The Zachman Framework reduces that time because it provides a tool by which all participants can view the enterprise from their own perspectives and easily understand how their roles impact, or are impacted by, others.

“John Zachman and Sam Holcman clearly articulated their vision and turned it into practical action”

Vice President, Distribution Company

“What an experience! Informative, practical, and entertaining, too.”

Executive, Financial Institution

W HO SHOUL D AT T END? *The skills acquired—and the plan developed—from this seminar provide the techniques and enterprise architectural “blueprint” for defining and implementing initiatives, projects, and systems that encompass the strategic intent of the enterprise and business. This architecture aligns the activities of the information systems organization with the mission, goals, and strategic intent of the business. From this foundation, attendees can profitably pursue techniques and approaches that will directly benefit the enterprise and the business.

This seminar is essential for: Senior Vice Presidents, Directors, Chief Information Officers, Chief Technology Officers, Business Strategists, IS Strategists, Technology Strategists, Enterprise Architects, Technology Architects, Information Architects, and all staff charged with responsibility or involvement in directing the resources used for implementing information related programs for the enterprise.

A “RE A L WORL D” A PPROACH T H AT ’S MORE T H A N T HEORY

Implementing & Managing Enterprise Architecture

SEMIN A R & WORKSHOP OV ERV IE W

AT T ENDEE COMMEN T S“This workshop was the most valuable I’ve ever attended.

Not just a lecture, but a plan that I can use to explain what we need to do–and actually do it!”

Manager, Pharmaceuticals

*Prev ious a t tendees c an t ake advan t age o f t he rev i sed and expanded c on ten t w i t h a spec ia l d i sc oun t . P lease c a l l fo r de t a i l s .

Page 3: ZIFA 2008 Enterprise Architecture Seminars

“Architecture—The Best of the Best!”Coming summer 2008 • Check www.zifa.com for details

The ZIFA Enterprise Architecture Annual Forum is an opportunity for information professionals to meet Enterprise Architecture experts—John Zachman, Sam Holcman, and representatives from organizations with enterprise architecture and Zachman Framework implementation experience—to address the issues that concern organizations today. The scheduled presentations have been selected for the discussions they will generate and the issues they will raise.

You will have an opportunity to pursue, in detail, the enterprise architecture topics that interest you most. The ZIFA forum accepts no advertising, sponsors, vendor product presentations, or sponsorship funds of any kind; you will learn about Enterprise Architecture in our open forum.

This years Forum will focus on separating “hype from reality”. It seems like everything is called “Architecture” or “Enterprise Architecture” these days. What actually is Business Architecture, Technology Architecture, Information Architecture, Data Architecture, Process Architecture, Web Architecture, Service Oriented Architecture, Implementation Architecture, Application Architecture, etc.? What is the relationship between these “architectures” and Enterprise Architecture? The Forum will bring clarity to these topics and more. We look forward to seeing you at this unique event in 2008.

MAKE PLANS TO ATTEND THE 2008 ZIFA ENTERPRISE

ARCHITECTURE FORUM

Enterprise Architecture and the Business• The Case for Change• The Concepts for Change

The Zachman Framework•Framework Artifacts – the Six Types of Models

- Data -People- Function - Time- Network - Motivation

• Framework Imperatives• Framework Principles

Model Management• Understanding Primitive and Composite Models• Build Primitive Models• Store Primitive Models• Manage Primitive Models• Change Primitive Models

Assumptions, Discontinuities, and Resistance to Change

• Cost Justification• Granularity• Cost Justification

Architecture Realized• Satisfying Short Term Demand• The “Legacy”• Organizing for Systems Development• Funding• Complex Enterprise Environments

Planning for Enterprise Architecture• Purpose of “Plan the Plan”• Establishing Architecture Scope• Defining Architecture Deliverables• Major Tasks

Developing the Enterprise Architecture Models• Motivation – Goal Analysis and Models• Function – Process Analysis and Models• Data – “Information” Analysis and Models• Network – Location Analysis and Models• People – Organization Analysis and Models• Time – Event Analysis and Models

Understanding the Enterprise through Analysis

• Association Matrices Analysis and Understanding• Building on the Analysis – Developing Move-Ahead

Initiatives• Prioritization—Methods to Move Ahead and Enable the

Architecture

What Enterprises are Actually Doing— A Sampling of Real Architecture Models

• Models• Examples• Templates• Strategies

Doing the Work• Task Details• Work Breakdown Structure• Suggested Deliverables by Task• Potential Task Challenges and Solutions• Transitioning to Next Step Activities

Ongoing Enterprise Architecture Activities• Preparing for Ongoing Architecture Refinement and

Usage• Revising, Enhancing, and Using the Architecture Artifacts• Reviewing and Approving the Project Plans• Continuing to Deliver Value to the Enterprise

Wall-size, full-color Framework posters are available for a nominal processing fee. Please contact our office or send us an email and we will be happy to send you a Zachman Framework for Enterprise Architecture poster.

REGISTER ONLINE: WWW.ZIFA.COM

SEMIN A R & WORKSHOP OU T L INE

Page 4: ZIFA 2008 Enterprise Architecture Seminars

10895 Lakepoint Dr.Pinckney, MI 48169-9324

Pinnacle Business Group Implementing & Managing Enterprise Architecture

Name

Title

Organization

Address

Suite/Mail Stop

City, State, ZIP

Phone ( )

FAX ( )

E-mail

REGISTER TODAY!

Call

Fax

Mail

Web

(810) 231-6356(810) 231-6631

www.zifa.comPinnacle Business Group10895 Lakepoint Dr.Pinckney, MI 48169

Select a date to attend:

Registration Fee $1795

Total Enclosed

Zachman Institutefor Framework Advancement

ZIFA

Pinnacle Business Group

2008 Seminar Schedule

Contact Us:This seminar can be presented in-house to your organization.

Additionally, we can provide on-site consulting to support your architecture

development efforts.

For information contact:

Pinnacle Business GroupPhone: (810) 231-0531Fax: (810) 231-6631

Email: [email protected]

REGISTER ONLINE: WWW.ZIFA.COM

Zachman Institutefor Framework Advancement

ZIFA

MasterCard VISA American Express

Check Enclosed Purchase Order #

Credit Card

Card Number

Exp. Date

Cardholder Name

Card Billing Address

Card Billing ZIP Code

Signature

(Circle One)

Attendee Information

Cancellation Policy:Cancellations made in writing thirty business days prior to the first day of the seminar will receive a full refund; no refunds are available after that time. Substitutions, however, may be made at any time prior to the beginning of the seminar or conference. You will be notified thirty days in advance of the seminar or conference date in the unlikely event that a seminar or conference should have to be cancelled. Non-payment or no-show does not constitute cancellation.

Classroom Hours, Meals, and Materials:Classroom hours are from 8:30 AM to 4:30 PM, and all classroom presentation and workshop materials are provided the first day. We will provide a continental breakfast, lunch, and both morning and afternoon coffee breaks. Please dress comfortably.

Seminar Location and Hotel Accommodations:Seminar location and hotel information will be provided to you when we receive your registration. Please feel free to contact us if you need this information prior to registration

Seminar and Conference Confirmation: Your registration confirmation will be emailed, faxed, and sent via US mail within five business days of registration. If you have any questions concerning your registration, please call (810) 231-6356. Please provide your fax and e-mail address when you register.

Registration:To register, please complete the form provided, and fax, mail, or email it to us—or register online at our website. As sessions often fill up quickly, we would like to hear from you right away—even for seminars and conferences several months in the future. We want to be able to accommodate you, and look forward to your participation.

January 23–25, 2008 Los Angeles, CA

March 26–28, 2008 Orlando, FL

May 14–16, 2008 Washington DC

July 16–18, 2008 San Diego, CA

September 17–19, 2008 Chicago, IL

November 17–19, 2008 Phoenix/Scottsdale, AZ

VISIT

www.zifa.comfor updates to this schedule