13th Annual Godwin Wong Business Plan

Competition

Professor Godwin Wong

Ph.D. from Harvard University; Had been on the faculty of Haas School of

Business, University of California for 25 years; Had lectured in 20 countries; Had been consultant/advisor to many companies

worldwide; Had been to Europe 90 times and Asia 70 times; Had been on Boards of Directors of several

California Banks, and some companies in 4 countries.

Business Plan Competition

The only business plan competition in Saint Petersburg

12 years tradition at GSOM SPbU Perfect opportunity:

To foster entrepreneurial spirit To test business ideas To study business planning To develop social network

A Business Plan

The essential basis for every business venture

Describes the idea, the strategy, the resources, the business model, the way of organization of the newly formed venture

Describes the innovative way to get profit

Can be written for existing (growing) firm or for entrepreneurial firm

A Business Plan

Executive Summary Introduction The Venture Idea Market analysis SWOT Analysis Competitors analysis Marketing strategy

A Business Plan

Promotion and Advertising Plan Service Plan Legal Organization Plan Management Plan Human Resources plan Financial Plan Growth/Exit Plan Appendix

The Deadlines

14th November, 2011: the end of written business plan submission and registration

24th November, 2011: The Award Ceremony

Registration

Till 14 November, 2011: Register at the Center for

Entrepreneurship GSOM SPbU web-page: http://www.gsom.spbu.ru/research/eship/projects/bpc/

Submit e-copy and hard copy of your Plan to the Center for Entrepreneurship GSOM SPbU

Team

Each plan must be submitted by a group of TWO to FOUR participants. Partners can come from inside or outside of the Graduate School of Management.

Prizes

Prizes for the best business plans (Courtesy of Prof. Godwin Wong – 3500 US$, The U.S. Russia Center for Entrepreneurship – 1500 US$): 2500 US$ - The first Prize 1500 US$ - The second Prize 1000 US$ - The third Prize

Prizes

This year two nominations were established: “Best business plan in the sphere of social

entrepreneurship” – 1500 € (courtesy of Fund of regional social programs “Our Future”),

“Best social venture idea for children and youth” – 1000 US$ (courtesy of Swedish Fund “Playing for Change”).

Additional prizes from GSOM SPbU All participants will get certificates

Organizing Committee

Co-Chairs: • Prof. Godwin Wong (USA).

• Kouchtch S.P., Acting Dean of the Graduate School of Management, St. Petersburg University, Professor, Head of Marketing Department.

• Shatalov A. I., Assistant professor of the Graduate School of Management, St. Petersburg University.

Attention

ALL BUSINESS PLANS SHOULD BE SUBMITTED IN ENGLISH

Contacts

Bpc@gsom.pu.ru

Center for Entrepreneurship, GSOM SPbU, Vokhovskiy-3, room 224-225

Thank you for your attention!