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Semiotics and
Iconography
By Emma Willcox
The use of Semiotics within my Documentary
• Throughout my Documentary I use props that are associated with the theme of sport. This is to create more of a meaning for the audience and therefore relevant to the Documentary as a whole. The use of the colours on the LeAF Elite Athlete Academy logo represents the Academy and allows audiences to make the link between the two.
The use of Iconography within my Documentary
• Within my Documentary the LeAF Elite Athlete Academy and LeAF Campus logo are consistently used throughout its entirety. This is to demonstrate to the audience, its establishment on items of clothing and within the school premises. But to also create a similarity between all aspects that contain the logo on during the Documentary.