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Own your community online. Students will learn about the most popular location based social applications that engage your chosen community and improves your online SEO. Have you ever wanted to be a Mayor, a Dutch, or a Duchess where you live? Earn badges, rewards, and discounts on places you patronize regularly using your smart phone and mobile applications. Yelp and Foursquare will allow you to interact with millions of monthly users desiring to hear your feedback on businesses in your neighborhood. Is it time for lunch! Imagine going out to lunch at your favorite local restaurant and while you are there you take a photo of your food with your mobile device and with a few clicks you have shared your experience with a minimum of eight social networking sites with global reach. Did I tell you this was FREE (lunch sometimes included)? The SoMoLo: Social, Mobile, Local experience is alive and well. This is how I have gotten to the #1 position on Google for my keywords and I cash in on all of my neighborhood perks and rewards. Students will identify keywords that will enhance their SEO Students will learn the importance of having a Yelp and Foursquare accounts. Students will learn how to enhance photos through Instagram and post to Foursquare and Yelp while leveraging photos with Tumblr, Flickr, Facebook, Twitter and Pinterest Students will be able to run a mobile marketing campaign that can reach millions
Citation preview
#SoMoLo for
CRB
Rather than sitting at a trade show table for hours on end,
or sitting up a display in hopes that
targeted consumers will complete a form,
you can have leads generated
and sent to you using the technology
of the internet.
-Laura Lake, About .com
www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
Value of Inbound Marketing
Inbound marketing pulls buyers into your business
www.GoSocialWithMarki.com
What is Outbound Marketing?
www.GoSocialWithMarki.com
Problem: Outbound Marketing Isn’t
Working800-555-1234AnnoyingSalesperson
www.GoSocialWithMarki.com
Solution: Inbound Marketing
Content SEO Social Media
www.GoSocialWithMarki.com
Tools to use to
dominate Page #1 of
Google for your
name and community
www.GoSocialWithMarki.com
Use www.google.com/trends to
select your keywords
www.GoSocialWithMarki.com
Keyword SelectionTop Rising
www.GoSocialWithMarki.com
What are your KEYWORDS?
Constant analysis is key in
successful selling and when included
as a best practice and performed as a
routine, many low producing sales months can be
avoided.”
-Steve Cunningham
www.GoSocialWithMarki.com
Rewrite your bio and resume
using your keywords
www.GoSocialWithMarki.com
Secure Your Name
www.GoSocialWithMarki.com
Brand Everything to YOU
Facebook https://www.facebook.com/marki.lemons
LinkedIn http://www.linkedin.com/in/markilemons
Twitter https://twitter.com/Marki_Lemons
Blog http://www.markilemons.com/
Tumblr http://www.tumblr.com/blog/markilemons
Yelp markilemons.yelp.com
Foursquare https://foursquare.com/marki_lemons
Pinterest http://pinterest.com/marki_lemons/
About.me http://about.me/MarkiLemons
Instagram http://web.stagram.com/n/markilemons/
Pinstagram http://www.pinstagram.co/#/markilemons
www.GoSocialWithMarki.com
Write Everything Like A Blog Post
URL:http://www.linkedin.com/in/markilemons
Headline: Marki Lemons Ryhal, Short Sale Instructor/ Trainer
I'm for HIRE! #1 Short Sale Trainer has taught over 15k #REALTORS. 2010 Real Estate Instructor of the Year.
Keywords: short sale, trainer, and instructor
www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
B2B Lead
www.GoSocialWithMarki.com
B2B & B2C
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B2C
www.GoSocialWithMarki.com
Use the App
Foursquare
Yelp
Photo Grid/PicsArt
Flickr
www.GoSocialWithMarki.com
Yelp is for more than restaurants. REALTORS® can write reviews that now link to them and
boast their SEO
Yelp, Inc. is a company that operates yelp.com, a social networking,
user review, and local search web site.
www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
Inst
ag
ram
Flickr
Foursquare
Tumblr Pinterest
www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
Great Yelp Example
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Sean McCormack Great Review
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Virtual Pin Board (Category) with Pins (Content)
that allow you share visual content (photos and
videos)
www.GoSocialWithMarki.com
Pinterest can drive a high volume of traffic to your website, even more than Facebook,
Twitter, andGoogle
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Over 80% of PINS are RE-PINS
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www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
Keywords
in your pin
description
and board
titles
www.GoSocialWithMarki.com
Call to Action
will
increase
engagement
and
include a link
www.GoSocialWithMarki.com
Link Back to Your Website
www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
200 Million Users Largest Professional Social
Network
www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
www.GoSocialWithMarki.com
Lin
ked
In G
ets
Goog
le
Ran
kin
g
www.GoSocialWithMarki.com
How Much Have You Spent?It is all in the conversion
www.GoSocialWithMarki.com
Additional Training
LinkedInVideoTraining.com
GoSocialWithMarki.com
www.GoSocialWithMarki.com
Thank You@marki_lemons