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As the Philippines move even faster into a digitized state, social media management is fast becoming a popular but also misunderstood work description. Here is an attempt to present the basics of what social media managers actually do - and their relevance in a world modernizing yet again. This was my talk given on Feb 9, 2013 at Colegio de San Juan de Letran, Manila, for the Young Marketing Executives' "UPBEAT: A Jumpstart for Marketing Profession".
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The Coolest Career @jsncruz jsncruz.com
The Philippines is
Growing Internet population
Increased smartphone market
Growing economy
Easier access to digital information
Technology investors
@jsncruz jsncruz.com
Will you be ?
@jsncruz jsncruz.com
Will you this awesome
wave?
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Amidst all of this
development…
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What do do?
We LISTEN We MONITOR
We ENGAGE
@jsncruz jsncruz.com
Stay alert and on top of conversations all around the world
The most updated people on the planet – trend watchers
Our currency is INFORMATION
@jsncruz jsncruz.com
We stay on top of news we hear about
Determine possible impact – great responsibility!
Curators of information
@jsncruz jsncruz.com
We create conversations
We establish relationships with everyone all around the world
We are the voices of brands, companies, and organizations
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@jsncruz jsncruz.com
@jsncruz jsncruz.com
Are you social online?
@jsncruz jsncruz.com
Are you a good writer?
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Are you a math person?
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Are you diplomatic?
perfect combination
@jsncruz jsncruz.com
perfect combination
It’s a rewarding career for with energy, passion, and hunger.
@jsncruz jsncruz.com
Questions? @jsncruz jsncruz.com
• Slide 1 http://ht.ly/hxyE8
• Slide 2 http://ht.ly/hxz2G
• Slide 5 http://ht.ly/hxzQb
• Slide 6 http://ht.ly/hxAgi
• Slide 10 http://ht.ly/hxBxg
• Slide 17 http://ht.ly/hxBL4
• Jsncruz.com
• Google Philippines
@jsncruz jsncruz.com