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MYWBUT brochure

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Page 1: MYWBUT brochure
Page 2: MYWBUT brochure

About MYWBUT

Commenced it’s operation in March,2010 with the central idea of helping students under WBUT (West Bengal University of Technology) and aspiring students who want to get into the university.

Started by Chandrakant Prasad who was then a fourth year student under one of the colleges affiliated WBUT.

Page 3: MYWBUT brochure

Mission

• To provide whole gamut of quality information to students regarding their studies and career and also to built a platform to help marketers promote their product and services to their target customers.

Page 4: MYWBUT brochure

Vision

• To become the leading player in the online education field and providing value added services to our clients.

Page 5: MYWBUT brochure

Services provided

• Study materials.

• Previous year papers and suggestions.

• Video tutorials.

• Networking through forums(“Ask a Question”) blogging (“Campus Buzz”) and social media platform( “SocialBox”)

• Personalized counseling.

• Information regarding colleges, placements and higher studies (“After B.Tech.”).

• Providing advertising and marketing platform to different educational institutes, firms and recreational facilities.

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Achievements and Growth..• Within just two years we have memberships of more than 42000

students.• We have collected a database of more than 20000 students through

our website.

0

5000

10000

15000

20000

25000

30000

March'10 December'10 June'11 December'11

Fig: Membership chart

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Continues…

• Within a short period of time we have achieved high visibility in search engines.

Visits – Last 6 Months

Page 8: MYWBUT brochure

Why advertise with us…

• High visibility in search engines.• High viewership.• Database of more than 40000 students.• Lead generation through contact forms.• Customized Email and SMS campaign.• Direct marketing.• Simple banners will be provided on demand free

of cost. • Option of off-line promotion.

Page 9: MYWBUT brochure

Comparison with print media…

Online advertising (MyWbut specific) Print media advertising

Effective reach among target customers No control over target audience

Rich media ads( images, animatedgraphics, flash)

Images & text only

Ad remains online 24х7 and can not be skipped

High chances skipping

Popular among students Not so popular

Real time Lead generation Low possibility of lead generation

Ultra low cost compared to all other forms of advertising

Exorbitant rates

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Previous and current advertisers

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Contacts

Chandrakant Prasad

+91-9163055010

[email protected]